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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

Latest posts

Do more with less through the power of customer advocacy

Discover how to drive maximum value from your budget in the face of declining resources and rising expectations. 

Word of mouth marketing

How to Boost Word-of-Mouth Referrals Without Discounts

Thought you needed to offer a discount to encourage word of mouth referrals? Here are 4 ways to nurture customer advocacy without discounting a penny.

Customer advocacy

The A-Z of Customer Advocacy: L is for Loyalty

Thought your loyalty programme was doing enough to leverage and nurture brand advocacy? Don't be too sure...

Seasonal promotions

The Golden Quarter: what Q4 2022 means for retailers in 2023

Find out how you can use learnings from Q4 2022 to drive success in 2023.

The Advocacy Awards: February's shortlist and winners

Find out who picked up the accolades for Best Campaign Pivot and Advocate of the Month in this month's Advocacy Awards.

How to increase ROI on Google Ads and scale revenue in 2023

Find out how you can prove your marketing efforts, increase ROI and take full potential of the customer advocacy data at your fingertips.

People

A day in the life of... Kat, Director of Strategic Partnerships

Find out what Kat gets up to in a typical day to drive forward our advocacy-first vision with our tech partners.

Mention Me updates

Mention Me opens Boston office with new team

Find out about the team leading the US charge in our new Boston office.

Customer advocacy

The A-Z of Customer Advocacy: K is for KPIs

How modern CX leaders can measure customer advocacy KPIs to turn brand fans into a sustainable channel for business growth.

Customer advocacy

The A-Z of Customer Advocacy: B is for Best Customers

Discover who your truly most valuable customers are through the power of Extended Customer Revenue,

The Advocacy Awards: January's shortlist and winners

Discover the shortlist for our first-ever Advocacy Awards, and find out which brand and individual picked up the two titles in January 2023.

Press releases

Press Release: Fred Reichheld Joins Mention Me as an Advisor

The best-selling author and creator of NPS will help drive forward our mission to realise the true value of customer advocacy for ecommerce brands.

Marketing trends

4 ways to get more from less budget in 2023 through customer advocacy

Discover how you can get more out of your stretched marketing budgets through leveraging the power of customer advocacy.

Customer advocacy

The top five recommended sectors of 2022

Discover which sectors came out on top for brand recommendations this year.

Mention Me updates

Introducing: New Insights for the Advocacy Era

Find out how our new product releases help you put advocacy at the heart of your strategy and kick start a cycle of sustainable, organic growth.

Mention Me updates

Onboarded clients in November 2022

Here are some of the clients who onboarded with Mention Me in November 2022.

Seasonal promotions

Black Friday 2022: insights from 500+ ecommerce brands

Discover how 500+ ecommerce brands performed on Black Friday 2022.

Customer advocacy

Why it’s time for luxury brands to leverage customer advocacy

Unlock the secrets behind sustainable growth as brands like Farfetch & Charlotte Tilbury leverage customer advocacy. Learn how to replicate their success.

Marketing trends

What won’t happen next: four anti-predictions for 2023

Discover four anti-predictions for 2023, from budgeting in a recession to segmentation strategies.

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