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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

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Mention Me updates

Press release: Mark Choueke and Natalie Barrie join Mention Me

Mark Choueke and Natalie Barrie join Mention Me as Marketing Director and Head of Sales.

Marketing trends

5 industries (still) thriving in the Coronavirus lockdown

As the Covid-19 pandemic continues, some sectors are driving more online sales and referrals than ever. We explore the industries thriving right now.

Seasonal promotions

How to increase sales for your brand this Valentine’s Day

Learn how brands across various sectors are leveraging the revenue potential of Valentine's Day, even if they don't fall into the traditional gifting industry.

Marketing trends

How to unlock more revenue, without more resource

The pandemic has accelerated the shift to ecommerce and challenged many marketers to hit ambitious targets with limited resource. Here's how you can do it.

Marketing trends

5 ways to plan for marketing success in 2021

In 2020, Covid has taken traditional marketing strategies and turned them on their head. Here are 5 ways to plan for marketing success in 2021 (and beyond)

Seasonal promotions

Black Friday 2020: what consumers want this retail weekend

We asked 2,000 UK consumers about their plans for Black Friday 2020. Social proof, brand purpose and a seamless online experience emerged as key factors.

Marketing trends

4 ways direct-to-consumer brands can drive sustainable growth in 2021

Now mainstream in the ecommerce landscape, direct-to-consumer (D2C) brands must implement effective strategies to sustainably grow in 2021. Here's how they can

People

Black History Month: 7 inspiring black leaders in tech

In celebration of Black History Month in the UK, we shine a light on inspirational black leaders forging the way in tech.

Marketing trends

How retailers can recreate the in-store customer experience online

Effective customer experience strategies have become crucial in the pandemic. With more consumers shopping online, here's how multichannel retailers can adapt.

Mention Me updates

Q&A with Mention Me's co-founders

Co-founders Andy Cockburn and Tim Boughton reveal their inspiration for Mention Me, how things have changed, and their plans for the future.

Brand advocacy

10 highlights from the Mention Me Awards 2020

On 1st October, we hosted the Mention Me awards ceremony to celebrate the very best in referral marketing. Here are our favourite moments.

Mention Me updates

Revolutionising referral with Ometria

With our partnership with Ometria, you can now implement personalised referral at scale. Enhance your customer experience and maximise referral conversions

People

Onboarding during Covid-19: a day in the life of a remote engineer

Joe, a software engineer at Mention Me, reveals what it's like to onboard remotely during a global pandemic and why he loves Mention Me's tech stack.

Marketing trends

Pandemic Impact: 5 Online Sales-Driving Sectors

Shops reopening on 15th June hasn't impacted new customer acquistion and retention for multi-channel and ecommerce brands across sectors as you might expect

Marketing trends

Marketing in a post-Covid world: the Stay-at-Home Heroes

Demand for gifts, fashion and beauty brands soared in lockdown. Here's how these sectors are performing and adapting to consumer behaviour now.

Brand advocacy

This one change will dramatically increase referrals to your brand

68% of consumers have recommended a brand in the past 6 months. But that might not include you – even if your customers love your products. Here's why.

Marketing trends

Marketing in a post-Covid world: the Nest-Builders

Demand for food & drink, health, and home & garden brands soared in lockdown. Here's how they're performing and adapting to consumer behaviour now.

Mention Me updates

Celebrating Pride month 2020

Mentioneers reveal how they're celebrating Pride in June 2020, why the occasion matters, and their advice for supporting the LGBTQ+ community.

Marketing trends

Closing the gap between new and loyal customers post-Covid

With the pandemic increasing ecommerce activity yet decreasing consumer trust, a customer-centric brand marketing strategy is now more important than ever.

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