Loyalty vs Referral: Real Brand Love Happens in Public, Not Private
Marketing goals for loyalty programmes are easily understood: prevent churn; increase frequency; drive sales. But how much loyalty do they really instil?
Marketing goals for loyalty programmes are easily understood: prevent churn; increase frequency; drive sales. But how much loyalty do they really instil?
With the future of the High Street looking challenging, we dig out stories and lessons from traditional retailers adapting their way back to growth.
From 26th April, all businesses must request user permission to access their unique identifier for advertisers (IDFA). Here's how marketers can adapt.
Mention Me joins SAP’s equity-free accelerator program facilitated by SAP.iO FoundryTel Aviv in collaboration with Publicis Sapient.
We’ve analysed online orders and referral data from 450+ brands across sectors to see how consumers shopped in Q1 2021 – and how they’ll shop in Q2.
In celebration of International Women's Day 2021 on 8th March, Mentioneers reveals why the days matters, the women who inspire them and how we can improve.
Mark Choueke and Natalie Barrie join Mention Me as Marketing Director and Head of Sales.
As the Covid-19 pandemic continues, some sectors are driving more online sales and referrals than ever. We explore the industries thriving right now.
Learn how brands across various sectors are leveraging the revenue potential of Valentine's Day, even if they don't fall into the traditional gifting industry.
The pandemic has accelerated the shift to ecommerce and challenged many marketers to hit ambitious targets with limited resource. Here's how you can do it.
In 2020, Covid has taken traditional marketing strategies and turned them on their head. Here are 5 ways to plan for marketing success in 2021 (and beyond)
We asked 2,000 UK consumers about their plans for Black Friday 2020. Social proof, brand purpose and a seamless online experience emerged as key factors.
Now mainstream in the ecommerce landscape, direct-to-consumer (D2C) brands must implement effective strategies to sustainably grow in 2021. Here's how they can
In celebration of Black History Month in the UK, we shine a light on inspirational black leaders forging the way in tech.
Effective customer experience strategies have become crucial in the pandemic. With more consumers shopping online, here's how multichannel retailers can adapt.
Co-founders Andy Cockburn and Tim Boughton reveal their inspiration for Mention Me, how things have changed, and their plans for the future.
On 1st October, we hosted the Mention Me awards ceremony to celebrate the very best in referral marketing. Here are our favourite moments.
With our partnership with Ometria, you can now implement personalised referral at scale. Enhance your customer experience and maximise referral conversions
Joe, a software engineer at Mention Me, reveals what it's like to onboard remotely during a global pandemic and why he loves Mention Me's tech stack.