FEATURED
Discover our latest product innovations from the past year and how they're helping you optimise your referral programme like never before.
Learn more
We analysed over 9,000 A/B tests from 800 brands to find out which experiments really drive results for referral programmes. Click to see key stats and insights.
Learn more >
Learn the 10 best customer retention metrics to help your brand retain your most valuable customers in 2025 and beyond.
Learn more >
Read our advice on strategic discounting in 2025, helping you decide the best strategy for your brand.
Learn more >
Learn tips for successfully A/B testing refer a friend campaigns. How to experiment with referral marketing using test cohorts and segments
Learn more >
Discover 8 AB tests that have optimised referral marketing and retention performance for brands like PrettyLittleThing, Virgin Experience and FatFace.
Learn more >
Discover why beauty brands are shifting from celebrity endorsements to authentic, trust-driven referral marketing, focusing on genuine customer experiences.
Learn more >
For travel & hospitality brands, summer is a golden opportunity to increase revenue and acquire valuable customers. Here's how to make the most of it.
Learn more >
Read the 6 weapons of Cialdini's influence in every successful referral marketing toolkit; how psychology of persuasion increases referral campaign conversion.
Learn more >
Learn how to create a successful referral program with real-life examples. Boost customer acquisition and loyalty with effective referral strategies.
Learn more >
USA