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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

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Tired of Celebrity Brands? Try Referral Marketing Instead

Discover why beauty brands are shifting from celebrity endorsements to authentic, trust-driven referral marketing, focusing on genuine customer experiences.

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Latest posts

Customer advocacy

Why Existing Customers are the Ticket to Success for Travel and Hospitality Brands

For travel & hospitality brands, summer is a golden opportunity to increase revenue and acquire valuable customers. Here's how to make the most of it.

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Brand advocacy

The Psychology of Referral: Cialdini’s 6 Weapons of Influence

Read the 6 weapons of Cialdini's influence in every successful referral marketing toolkit; how psychology of persuasion increases referral campaign conversion.

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How to Build a Strong Referral Program in 2024 (+ 23 Examples)

Learn how to create a successful referral program with real-life examples. Boost customer acquisition and loyalty with effective referral strategies.

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Marketing trends

8 Effective Customer Engagement Strategies with Real Brand Examples

Covid has made customer engagement even more crucial for long-term revenue. Here's what it is, why it's important, and 8 tactics for marketing success.

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How Tracked Referrals Turn NPS Ratings Into Real Revenue

Find out how tracked referrals can help turn your NPS and CSAT survey participants into real revenue.

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Marketing trends

Retail Digital Transformation: How To Find Better Customers

Find out how retail digital transformation is helping high street stores find higher volumes of better customers in 2024 and beyond.

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Seasonal promotions

9 Steps to Successful Black Friday 2024 Referral Programme

With a recession looming, Black Friday 2022 will require a different approach if you want to deliver value to your cost-conscious consumers.

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Word of mouth marketing

Name Share®: A New Way To Measure Word-of-Mouth Marketing

Name Share® is a new way to capture word-of-mouth marketing, which can increase referrals by 30%. Read our blog to learn why it's such a powerful feature.

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Why We Need Your Data (To Make You Even More Awesome)

Find out why sharing well-protected data could be the first step to helping your business drive sustainable growth through referral marketing.

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