How challenger brands disrupt with referral marketing

Remember the first time you heard of Uber? 

You probably had no idea what it was. But before long it seemed to come up in almost every conversation.

Next thing you know, you’re talking about Uber-ing places and can’t remember how you ever got anywhere without it.

That’s how powerful word of mouth is. 


A day in the life of a French Sales Director

Welcome to our ‘A Day in the Life’ series. Each month, we’ll chat with a Mention Me employee to find out more about their role and what it entails, (as well as potentially unearth a fun fact or two!).


Brands need to offer more than discounts to attract Black Friday shoppers

We’ve compiled our third annual research report on Black Friday shopping trends based on the responses of 2,000 British consumers*. Exploring the sentiment, shopping habits, and key considerations surrounding Black Friday, it presents essential insight into how brands can capitalise on this retail landmark event. 


Chinese Singles' Day: the biggest ecommerce retail opportunity on the planet

Your brand may be yet to celebrate it, but Singles' Day is a key date in the retail ecommerce calendar for Chinese consumers.

With 11th November almost here, we take a closer look at why the world's biggest retail event offers huge potential for British brands.


6 mistakes killing your referral marketing programme

For years, we’ve shouted about one thing.

We’ve written blogs and guides on it, hosted events explaining it, even won awards celebrating it. 

You’ve guessed it. We’re talking about referral marketing.


Learn more about how outsourcing refer-a-friend with Mention Me platform works. Request a demo

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