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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

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9 questions to ask your referral marketing provider

Discover the essential questions to find your perfect referral platform, from getting set up to A/B testing and acquiring high lifetime value customers.

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Referral marketing

Referral marketing

How to future-proof growth through customer advocacy

With the pressure mounting to shake up your marketing strategy, here's how to leverage customer advocacy for both short and long-term growth.

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Referral marketing

The major opportunity you're missing to acquire high-value customers in Q1 2023

As you prepare your marketing strategy for 2023, don't miss this huge opportunity to drive growth and customer acquisition.

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Referral marketing

A grand tour of 55 refer-a-friend programmes

See examples of referral programmes around the world. We provide referral marketing for brands in every sector, from finance to fashion, to drive results.

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Referral marketing

Global recession + high inflation = a different marketing approach

Wandering the massive floor at VivaTech in Paris two weeks ago required a self-imposed cognitive dissonance; a healthy dose of denial. 

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Referral marketing

Your biggest marketing challenges of 2022, solved

Turn customer advocacy into an effective multichannel acquisition strategy with Optimise.

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Referral marketing

How to drive more value from every customer

Find out how you can nurture advocacy from every single customer to drive more value across the entire lifecycle.

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Referral marketing

The Psychology of Referral: Cialdini’s 6 Weapons of Influence

The 6 weapons of influence in every successful referral marketing toolkit; how psychology of persuasion increases referral campaign conversion.

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Referral marketing

Grow your customer base sustainably (in more ways than one)

In 2021, it's more important than ever to shout about your environmental and ethical practices. Find out how your brand can do it through referral.

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Referral marketing

International Friendship Day: the next big thing in the consumer retail calendar

Putting your happy customers at the centre of your marketing strategy has never made more sense. Is it time your brand embraced the power of friendship?

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