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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

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Black Friday 2022: insights from 500+ ecommerce brands

Discover how 500+ ecommerce brands performed on Black Friday 2022.

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Seasonal promotions

Seasonal promotions

How to maximise every touchpoint and make your Black Friday campaign unmissable (literally)

Find out how to harness every available touchpoint to give your Black Friday campaign maximum visibility.

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Seasonal promotions

This seasonal event increased referrals by 23% — but you probably haven’t heard of it

This year's International Friendship Day increased referrals by 23% — find out how brands including Wild and Paula's Choice used the event to accelerate growth.

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Seasonal promotions

9 steps to a successful Black Friday referral marketing campaign

With a recession looming, Black Friday 2022 will require a different approach if you want to deliver value to your cost-conscious consumers.

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How to keep your Black Friday sales peak going (and going)

Investing marketing budget wisely and giving your customers genuine value is critical to making this Black Friday a success. Here's how to do it.

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Here's how to reach your ideal consumers this Black Friday

Change your approach this Black Friday to launch a fully optimised, multi-channel acquisition strategy that keeps on growing your business.

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Seasonal promotions

With 150 days to go, here’s what’s missing from your Black Friday planning

Black Friday 2022 is the perfect chance to prove to your customers why your brand is worthy of their cash — and to encourage them to return after the event.

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Seasonal promotions

The big day celebrated by Cadbury, Dove and Vodafone your brand is overlooking

International Friendship Day on 30th July is the perfect opportunity to use referral marketing to boost your brand’s profile, increase revenue and bolster customer advocacy.

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Referral marketing

International Friendship Day: the next big thing in the consumer retail calendar

Putting your happy customers at the centre of your marketing strategy has never made more sense. Is it time your brand embraced the power of friendship?

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Referral marketing

Chinese Singles Day: the biggest retail opportunity on the planet

Launched in 2009 by online market Alibaba, Chinese Singles' Day is now the world's biggest retail event and a huge opportunity for western brands.

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