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What won’t happen next: four anti-predictions for 2023
Discover four anti-predictions for 2023, from budgeting in a recession to segmentation strategies.
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Referral marketing
The major opportunity you're missing to acquire high-value customers in Q1 2023
As you prepare your marketing strategy for 2023, don't miss this huge opportunity to drive growth and customer acquisition.
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Referral marketing
Global recession + high inflation = a different marketing approach
Wandering the massive floor at VivaTech in Paris two weeks ago required a self-imposed cognitive dissonance; a healthy dose of denial.
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Referral marketing
Grow your customer base sustainably (in more ways than one)
In 2021, it's more important than ever to shout about your environmental and ethical practices. Find out how your brand can do it through referral.
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Marketing trends
How consumers shop now: Financial services and Travel lead the way in online growth
We've looked at the data from 450+ brands to see how online orders and referrals for four different sectors performed in the first quarter of 2022.
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Marketing trends
Championing Earned Growth
Andy Cockburn, CEO at Mention Me, on how a new metric complements Mention Me’s vision to make all brands think advocacy-first.
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Marketing trends
How consumers shopped in (and out of) lockdown in 2021
Shopping trends have fluctuated this year, but there has been a clear shift to ecommerce. Find out how consumers shopped in (and out) of lockdown in 2021.
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Referral marketing
Seven of the best brand campaigns in 2021
It's been another busy year, and marketers have been hard at work executing some stellar brand campaigns. Here are 7 of our favourites from 2021.
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Referral marketing
Introducing Referral Engineering®: the science of turning disengaged customers into your brand’s biggest cheerleaders
Discover the data-driven approach to referral marketing that turns your most loyal customers (and their friends) into your biggest cheerleaders.
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Referral marketing
When barbecues and Sunday roast dinners are your most effective media channels
The most powerful marketing moments take place in our everyday conversations. Find out how to use these to your advantage with a data-driven Referral Engineering™ programme.
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