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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

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What won’t happen next: four anti-predictions for 2023

Discover four anti-predictions for 2023, from budgeting in a recession to segmentation strategies.

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Marketing trends

Referral marketing

The major opportunity you're missing to acquire high-value customers in Q1 2023

As you prepare your marketing strategy for 2023, don't miss this huge opportunity to drive growth and customer acquisition.

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Referral marketing

Global recession + high inflation = a different marketing approach

Wandering the massive floor at VivaTech in Paris two weeks ago required a self-imposed cognitive dissonance; a healthy dose of denial. 

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Referral marketing

Grow your customer base sustainably (in more ways than one)

In 2021, it's more important than ever to shout about your environmental and ethical practices. Find out how your brand can do it through referral.

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Marketing trends

How consumers shop now: Financial services and Travel lead the way in online growth

We've looked at the data from 450+ brands to see how online orders and referrals for four different sectors performed in the first quarter of 2022.

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Marketing trends

Championing Earned Growth

Andy Cockburn, CEO at Mention Me, on how a new metric complements Mention Me’s vision to make all brands think advocacy-first.

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Marketing trends

How consumers shopped in (and out of) lockdown in 2021

Shopping trends have fluctuated this year, but there has been a clear shift to ecommerce. Find out how consumers shopped in (and out) of lockdown in 2021.

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Referral marketing

Seven of the best brand campaigns in 2021

It's been another busy year, and marketers have been hard at work executing some stellar brand campaigns. Here are 7 of our favourites from 2021.

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Referral marketing

Introducing Referral Engineering®: the science of turning disengaged customers into your brand’s biggest cheerleaders

Discover the data-driven approach to referral marketing that turns your most loyal customers (and their friends) into your biggest cheerleaders.

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Referral marketing

When barbecues and Sunday roast dinners are your most effective media channels

The most powerful marketing moments take place in our everyday conversations. Find out how to use these to your advantage with a data-driven Referral Engineering™ programme.

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