Choose another country or region to see content specific to your location.
Turn brand fans into sustainable growth
Identify, acquire and nurture your best customers with the world's first Customer Advocacy Intelligence platform
Create and activate loyal brand fans
Identify your customer advocates and acquire more like them through word-of-mouth and tracked referrals.
Rebalance growth through organic and paid channels
Take a scalable, cost-effective approach to acquiring high-quality customers at low cost, reducing your reliance on paid channels.
Transform the economics of your customer marketing
Exponentially outgrow your competitors by driving more organic traffic to your website, higher quality inbound customers and stronger retention rates.
Create and activate loyal brand fans
Identify your customer advocates and acquire more like them through word-of-mouth and tracked referrals.
Rebalance growth through organic and paid channels
Take a scalable, cost-effective approach to acquiring high-quality customers at low cost, reducing your reliance on paid channels.
Transform the economics of your customer marketing
Exponentially outgrow your competitors by driving more organic traffic to your website, higher quality inbound customers and stronger retention rates.
%20(1).png?width=1200&length=1200&name=medal%20(13)%20(1).png)
.png?width=1200&length=1200&name=medal%20(11).png)
30%
Acquire up to 30% more new customers who spend 11% more and are 5x more likely to refer onwards
15%
Inject advocacy data into marketing channels such as Meta to acquire high-quality customers with 15% lower CPA
3x
Join the businesses prioritising customer love and outperforming the market 3x
“By integrating customer advocacy data, we’ve changed how we segment and communicate to our customer base. It’s helped us identify who our biggest advocates and most loyal customers are, helping us to overcome rising paid media and acquisition costs.”
David Witts
Senior CRM Manager Ecommerce Europe
"You’re not trying to find your next biggest-spending customer. You’re building a funnel of customers that will incrementally drip feed your sustainable business growth.”
Suriya Liensavanh
Global Head of CRM
"Within just a month of implementing Smart Experiment, we were achieving our goal of increasing repeat purchases without compromising the number of high-quality customers acquired through referral. Propensity to Refer® machine-learning automatically adjusts our targeting strategy, showing our customers content they’re more likely to engage with and creating a better overall experience.”
Linda Cusack
Digital CRM Manager
Amplify performance across your marketing stack
Our integrations empower you to streamline activity, so your first-party referral data can enhance performance across marketing channels.
Customer advocacy in action
Get inspired by ASOS, Harvey Nichols and other leading fashion brands driving profitable revenue through their brand fans.
-1.gif?width=500&height=315&name=57_customer_advocacy%20(1)-1.gif)
Customer advocacy in action
Get inspired by ASOS, Harvey Nichols and other leading fashion brands driving profitable revenue through their brand fans.
Resources to get you started
BLOG
Brand advocacy for retailers
Discover insights on how leading retailers are turning brand advocacy into their biggest growth driver.
.png)
CASE STUDY
How BrandAlley is harnessing customer advocacy
Michelle Hurney, Head of Marketing at the global retailer, explains how advocacy is driving sustainable organic growth.
CASE STUDY
How Moss Bros acquires and retains high lifetime value customers with Mention Me.
Having driven millions of pounds in referral revenue over the past five years, Moss Bros wanted to reach – and convert – even more people with Mention Me.
