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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

Latest posts

Customer advocacy

Global recession + high inflation = a different marketing approach

Wandering the massive floor at VivaTech in Paris two weeks ago required a self-imposed cognitive dissonance; a healthy dose of denial. 

Seasonal promotions

Unveiling the Overlooked: Cadbury, Vodafone, & Your Brand

Harness International Friendship Day for referral marketing success and boosting your brand's profile, revenue, and customer advocacy.

Press releases

Mention Me Unveils Predictive Model For Customer Advocacy

We've partnered with UK AI provider Faculty to revolutionise the eCommerce space with the world’s first predictive model for customer advocacy. 

Revealing our new Brand Identity and the Mission Behind it

As Mention Me’s vision has evolved, it felt high time that our visual identity evolved too. Find out more about our website refresh in this blog.

Press releases

Press Release: Neglected Ad Channel with 96% Consumer Trust

Our latest flagship report reveals the alarming truth about the gap between what consumers want — and what marketers think they want.

Press releases

Financial Services: 59% YoY Surge in Sign-Ups in Q1 2023

Our data reveals there was one sector that stood out from the rest when it came to retail performance in Q1 2022: financial services.

Press releases

Q1 2023: 11% Surge in Online Retail, Surpasses Pre-Pandemic

Despite a 28% drop in quarterly online sales YoY, the eCommerce sector is 11% up on pre-pandemic levels. Our data from Q1 reveals the latest trends.

Partnerships

Aligning Channels: Maximize Customer Value through Marketing

See why Hannah Hooton, Head of Partnerships at GenieGoals, believes that aligning your marketing channels is critical to driving sustainable growth.

People

A day in the life of... Ryan, Software Engineer

Ryan, a Software Engineer, describes what he gets up to on a typical working day and his most memorable moments since joining Mention Me.

Marketing trends

Grow your customer base sustainably (in more ways than one)

In 2021, it's more important than ever to shout about your environmental and ethical practices. Find out how your brand can do it through referral.

Seasonal promotions

Friendship Day: The Next Consumer Retail Calendar Sensation

Putting your happy customers at the centre of your marketing strategy has never made more sense. Is it time your brand embraced the power of friendship?

Marketing trends

Online Growth: FinServices & Travel Lead Consumer Shopping Trends

We've looked at the data from 450+ brands to see how online orders and referrals for four different sectors performed in the first quarter of 2022.

Partnerships

Elevating Marketing Automation Strategy Through Referrals

Discover how referral can feed into your marketing automation strategy to deliver your smoothest customer experience ever.

Press releases

Kencko Fuels Rapid Growth with Mention Me Referral Platform

Within just three months of setting up its Referral Engineering® channel, plant-based smoothie company kencko increased customer acquisition by 8%.

People

A day in the life of... Amara, Inbound SDR Lead

We caught up with Amara, Inbound SDR Lead, to find out how she’s finding her new role and why she was excited to re-embrace the company culture.

Partnerships

Who’s your match made in marketing heaven?

There are a huge variety of Martech providers out there looking to become a part of your marketing stack. But which is your perfect partner?

Marketing trends

Championing Earned Growth

Andy Cockburn, CEO at Mention Me, on how a new metric complements Mention Me’s vision to make all brands think advocacy-first.

How SPOKE uses referral data to supercharge paid social

SPOKE, the menswear retailer, boosts paid social performance using first-party referral data. Discover their success in driving conversions and lowering CPA.

Press releases

MarTech's Mention Me Raises $25M in Series B Funding

The customer advocacy platform will use the funding to fuel international expansion and product development.

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