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4 ways to drive brand recommendations without a single discount
Thought you needed to offer a discount to encourage referrals? Here are 4 ways to nurture brand advocacy without discounting a penny.
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Brand advocacy
The A-Z of Customer Advocacy: L is for Loyalty
Thought your loyalty programme was doing enough to leverage and nurture brand advocacy? Don't be too sure...
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Brand advocacy
The A-Z of Customer Advocacy: K is for KPIs
How modern CX leaders can measure customer advocacy KPIs to turn brand fans into a sustainable channel for business growth.
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Brand advocacy
The A-Z of Customer Advocacy: B is for Best Customers
Discover who your truly most valuable customers are through the power of Extended Customer Revenue,
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Brand advocacy
The A-Z of Customer Advocacy: A is for Acquisition
In the advocacy alphabet, A stands for Acquisition. Read on to find out why (and how to apply it to your business).
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Brand advocacy
The top five recommended sectors of 2022
Discover which sectors came out on top for brand recommendations this year.
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Brand advocacy
Why it’s time for luxury brands to leverage customer advocacy
Find out why brands like Farfetch, Harvey Nichols and Charlotte Tilbury are leveraging customer advocacy to drive sustainable, organic growth – and how you can do the same.
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Brand advocacy
9 questions to ask your referral marketing provider
Discover the essential questions to find your perfect referral platform, from getting set up to A/B testing and acquiring high lifetime value customers.
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Brand advocacy
How to future-proof growth through customer advocacy
With the pressure mounting to shake up your marketing strategy, here's how to leverage customer advocacy for both short and long-term growth.
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Marketing trends
The major opportunity you're missing to acquire high-value customers in Q1 2023
As you prepare your marketing strategy for 2023, don't miss this huge opportunity to drive growth and customer acquisition.
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