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Welcome to the resources hub

Scroll on to find insights and inspiration for your own customer advocacy programme.

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FEATURED

The Ultimate Guide to Customer Advocacy

Discover strategic guidance, insights, tactics and roadmaps to help you transform your customer economics.

Read now >
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  • Ebooks
  • Recordings
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Case studies

Dalfilo

The Italian home retailer has made scaling their micro-influencer programme a breeze with the help of Mention Me’s AI-powered platform.

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Ebooks

Discover True Customer Value with Extended Customer Revenue

Explore how ECR can identify high-value segments younever knew existed, helping you acquire and nurture VIPs who bring their high-spending friends.

How to ditch one and done customers

Ebooks

How to win better quality customers who spend more, stay longer, and bring their friends.

Discover how to ditch one‑and‑done customers by using referral marketing to acquire higher‑quality buyers who spend more, stay longer, and bring their friends—reducing reliance on paid channels while lifting repeat purchase, AoV, and LTV.

MM Live Q1

Recordings

Mention Me Live with Incubeta Q1

Missed our Q1 webinar with Incubeta? Hear us discuss how referral marketing can maximise your paid strategy—and how brands are putting it into action.

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Ebooks

Why Referral is Key to Quality Acquisition

Discover how referral marketing drives high-value customers, boosts ROI, and lowers acquisition costs by turning your best customers into your best marketers.

SodaStream Case Study

Case studies

Sodastream

SodaStream transformed loyal drinkers into key revenue drivers, boosting acquisition and increasing lifetime value in a crowded market.

Huel Video Case Study

Case studies

How One Advocacy Launch Made Huel a Huge Success

Watch how Huel leveraged their most passionate advocates to drive 25% more referrals, boost social shares by 150%, and unlock new channels for brand growth—using smart segmentation and powerful advocacy data.

HMV Case Study

Case studies

HMV

The UK music giant created lookalike audiences using unique advocacy data to dramatically improve the performance of their paid social campaigns.

FeelGood Case Study

Case studies

Feel Good Contacts

After partnering with Mention Me, the UK-leading, customer-centric eyewear supplier saw huge improvements in acquisition quality, engagement and retention.

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