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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

FEATURED

The Untapped Power of Influencer Marketing (and How to Finally Scale it)

Discover the impact of influencer marketing and how Mention Me Influencer is the tool to help turn authentic content into soaring sales.

Latest posts

Marketing trends

Grow your customer base sustainably (in more ways than one)

In 2021, it's more important than ever to shout about your environmental and ethical practices. Find out how your brand can do it through referral.

Seasonal promotions

Friendship Day: The Next Consumer Retail Calendar Sensation

Putting your happy customers at the centre of your marketing strategy has never made more sense. Is it time your brand embraced the power of friendship?

Press releases

We’re a British Data Awards 2022 Finalist

Find out about our nomination for Technology Company of the Year at the British Data Awards 2022.

Marketing trends

Online Growth: FinServices & Travel Lead Consumer Shopping Trends

We've looked at the data from 450+ brands to see how online orders and referrals for four different sectors performed in the first quarter of 2022.

Partnerships

Elevating Marketing Automation Strategy Through Referrals

Discover how referral can feed into your marketing automation strategy to deliver your smoothest customer experience ever.

Your 7 biggest misconceptions about referral marketing — debunked

There are plenty of misconceptions out there about referral marketing. We clear up 7 of the biggest myths (and reveal the truth behind them) in this blog .

Press releases

Kencko Fuels Rapid Growth with Mention Me Referral Platform

Within just three months of setting up its Referral Engineering® channel, plant-based smoothie company kencko increased customer acquisition by 8%.

People

International Women's Day 2022: 7 leaders striving to #BreakTheBias

To celebrate International Women's Day, we spoke to seven leaders driving change for women in the workplace.

People

A day in the life of... Amara, Inbound SDR Lead

We caught up with Amara, Inbound SDR Lead, to find out how she’s finding her new role and why she was excited to re-embrace the company culture.

Brand advocacy

The 5-star opportunity you’re missing with positive reviews

If you've got happy customers leaving reviews on your website, leverage this fandom with a referral programme to drive powerful brand advocacy.

Mention Me updates

Turn more customers into fans (while driving the next best action)

Enhance drives more value from every customer, wherever they are in their lifecycle — majorly accelerating customer acquisition and engagement.

Partnerships

Who’s your match made in marketing heaven?

There are a huge variety of Martech providers out there looking to become a part of your marketing stack. But which is your perfect partner?

Marketing trends

Championing Earned Growth

Andy Cockburn, CEO at Mention Me, on how a new metric complements Mention Me’s vision to make all brands think advocacy-first.

How SPOKE uses referral data to supercharge paid social

SPOKE, the menswear retailer, boosts paid social performance using first-party referral data. Discover their success in driving conversions and lowering CPA.

Press releases

MarTech's Mention Me Raises $25M in Series B Funding

The customer advocacy platform will use the funding to fuel international expansion and product development.

How to make data driven decisions with confidence

We're on a mission to shine a spotlight on the marketers doing brilliant things with first-party customer data. Learn more (and check out case studies) now.

Marketing trends

How consumers shopped in (and out of) lockdown in 2021

Shopping trends have fluctuated this year, but there has been a clear shift to ecommerce. Find out how consumers shopped in (and out) of lockdown in 2021.

Press releases

Bloom & Wild: 250K Bouquets Sold via Customer Referrals

Find out how online florist Bloom & Wild has accelerated growth through customer recommendations.

Marketing trends

Seven of the best brand campaigns in 2021

It's been another busy year, and marketers have been hard at work executing some stellar brand campaigns. Here are 7 of our favourites from 2021.

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