9 Steps to Win Black Friday 2026 With Referral Marketing: Tips and Examples
Referrals per day rose 112% over Cyber Weekend 2025. Here are nine steps to turn Black Friday 2026 recommendations into loyal customers.
Olivia Cox
Author
Latest posts
Customer advocacy
The A-Z of Referral Marketing: A is for Acquisition
In the advocacy alphabet, A stands for Acquisition. Read on to find out why (and how to apply it to your business).
Brand advocacy
12 ways to smash targets in 2025 through referral marketing
From new customer acquisition to extending lifetime value, discover how referral marketing can help achieve your key business goals for 2025.
Customer advocacy
How to drive profitable revenue for your business – now and in the future
Instead of relying on paid channels and discounts, think advocacy-first to hit monthly targets and drive sustainable results for your business. Here's how.
Word of mouth marketing
How to Boost Word-of-Mouth Referrals Without Discounts
Thought you needed to offer a discount to encourage word of mouth referrals? Here are 4 ways to nurture customer advocacy without discounting a penny.
Customer advocacy
The A-Z of Customer Advocacy: L is for Loyalty
Thought your loyalty programme was doing enough to leverage and nurture brand advocacy? Don't be too sure...
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People
A day in the life of... Kat, Director of Strategic Partnerships
Find out what Kat gets up to in a typical day to drive forward our advocacy-first vision with our tech partners.
The Advocacy Awards: January's shortlist and winners
Discover the shortlist for our first-ever Advocacy Awards, and find out which brand and individual picked up the two titles in January 2023.
Customer advocacy
The top five recommended sectors of 2022
Discover which sectors came out on top for brand recommendations this year.
Seasonal promotions
Black Friday 2022: insights from 500+ ecommerce brands
Discover how 500+ ecommerce brands performed on Black Friday 2022.
People
Tom 'Boz' Boswell: Land's End to John O'Groats Cycle Triumph
Find out how Boz, Enterprise Account Executive, got on when he completed the Land's End to John O'Groats cycle challenge with his dad.
Customer advocacy
Seizing Value Customer Acquisition Opportunities in Q1 2023
As you prepare your marketing strategy for 2023, don't miss this huge opportunity to drive growth and customer acquisition.
People
Get to know: Clubs at Mention Me
Discover the clubs that help our Mentioneers unwind and get to know each other.
Seasonal promotions
Unmissable Black Friday: Maximizing Touchpoints for Success
Find out how to harness every available touchpoint to give your Black Friday campaign maximum visibility.
Seasonal promotions
Hidden Gem: Seasonal Event Boosts Referrals by 23%
This year's International Friendship Day increased referrals by 23% — find out how brands including Wild and Paula's Choice used the event to accelerate growth.
People
How Mentioneers are celebrating Pride 2022
To celebrate Pride, we asked Mentioneers what the month means to them. Here's what they said.
Revealing our new Brand Identity and the Mission Behind it
As Mention Me’s vision has evolved, it felt high time that our visual identity evolved too. Find out more about our website refresh in this blog.
Partnerships
Aligning Channels: Maximize Customer Value through Marketing
See why Hannah Hooton, Head of Partnerships at GenieGoals, believes that aligning your marketing channels is critical to driving sustainable growth.
Marketing trends
Grow your customer base sustainably (in more ways than one)
In 2021, it's more important than ever to shout about your environmental and ethical practices. Find out how your brand can do it through referral.
Marketing trends
Online Growth: FinServices & Travel Lead Consumer Shopping Trends
We've looked at the data from 450+ brands to see how online orders and referrals for four different sectors performed in the first quarter of 2022.