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Referral marketing drives acquisition for beauty brands. Consumers love sharing beauty finds with friends, making a ref program an effective way to boost sales.
The Internet of Things: Why privacy concerns are holding back the connected home consumer retail tide.
Infographic on the most referable products and sectors by demographic. Which types of products are consumers most likely to recommend to their friends?
Whilst digital wallets have gone mainstream in China via WeChat, they have yet to take off in the US and Europe. What could be the catalyst for global adoption?
Infographic on the ingredients of a referable brand. Who do we trust most and what combination of brand values & offer is most likely to drive a recommendation.
Explore the psychological drivers behind successful referrals, including social belonging, reciprocity, and trust, in our informative guide.
Zipcar have turned referral into a key marketing channel with their refer-a-friend programme powered by Mention Me. Read about their success in this case study.
Whilst referral can work for most brands with an eye on product quality, customer service & price, these other factors take customer advocacy to another level.
Case study looking at how footwear retailer Schuh is harnessing customer advocacy with a referral programme powered by the Mention Me Software.
Why Benefits Cosmetics turned to referral marketing to harness their customers love for the brand, and drive new customer acquisition.
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