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Referral marketing drives acquisition for beauty brands. Consumers love sharing beauty finds with friends, making a ref program an effective way to boost sales.
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The Internet of Things: Why privacy concerns are holding back the connected home consumer retail tide.
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Infographic on the most referable products and sectors by demographic. Which types of products are consumers most likely to recommend to their friends?
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Whilst digital wallets have gone mainstream in China via WeChat, they have yet to take off in the US and Europe. What could be the catalyst for global adoption?
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Infographic on the ingredients of a referable brand. Who do we trust most and what combination of brand values & offer is most likely to drive a recommendation.
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Explore the psychological drivers behind successful referrals, including social belonging, reciprocity, and trust, in our informative guide.
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Zipcar have turned referral into a key marketing channel with their refer-a-friend programme powered by Mention Me. Read about their success in this case study.
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Whilst referral can work for most brands with an eye on product quality, customer service & price, these other factors take customer advocacy to another level.
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Case study looking at how footwear retailer Schuh is harnessing customer advocacy with a referral programme powered by the Mention Me Software.
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Why Benefits Cosmetics turned to referral marketing to harness their customers love for the brand, and drive new customer acquisition.
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