Choose another country or region to see content specific to your location.

Talk to Sales

Mention Me Blog

Read on for the latest customer advocacy and marketing insights

FEATURED

Why you should build referral into your 2020 marketing plans

Refer-a-friend should form a key part of your marketing plan. Referred customers are often more valuable than those acquired via other sources with higher LTV.

Learn more

Latest posts

Referral Awards 2023: Best Practices in Referral Marketing

Check out the Referral Marketing Awards shortlist! Categories include in-app campaigns, AB testing & innovative use of referral marketing in various sectors.

Learn more >
Mention Me updates

Defining Balance: Team Reflections on Women's Day

On International Women's Day our team of fabulous women discuss what balance means to them, and how Mention Me is doing in supporting our quest for it!

Learn more >
Marketing trends

Reshaping Fashion: Ethical Consumer Trends Surging

Ethical fashion grows as consumers prioritize environmental concerns, fair trade, and animal welfare. Brands embracing these ideals earn loyalty.

Learn more >
Marketing trends

Why having a compelling brand promise is key to customer loyalty

A brand is more than a logo and colour scheme. A brand is a the story your consumers tell themselves about you.

Learn more >
Seasonal promotions

5 tips to build customer advocacy into your Black Friday marketing

Get 5 tips on integrating referral marketing into seasonal plans to drive advocacy and repeat purchases during Black Friday & Cyber Monday.

Learn more >
Marketing trends

Micro influencers: Where should trust marketers stand?

Discover the power of micro-influencer marketing in building trust. Our research explores this hot topic & its potential for enhancing your brand's credibility.

Learn more >
Seasonal promotions

Black Friday plus Referrals = more than a one day sales boost

Referral marketing for Black Friday generates longer term returns. Referrals reward genuine loyalty & enable Black Friday messaging which cuts through the noise

Learn more >
Brand advocacy

Building emotion into your marketing

National Lottery's emotional marketing campaign turns customers into advocates. Apply this strategy to referral marketing for customer acquisition and advocacy.

Learn more >
Marketing trends

Push vs. Pull Marketing: The Trust Race [Infographic]

Discover how consumers prefer to explore new brands in our new infographic. Research shows that pull media is preferred over push media.

Learn more >

Stay in the know

Subscribe to our blog and get monthly emails packed full of the latest marketing trends and tips