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Consumers believe recommendations from friends and family over all forms of advertising, so a referral program will capitalise on this sales opportunity.
Refer-a-friend should form a key part of your marketing plan. Referred customers are often more valuable than those acquired via other sources with higher LTV.
Ethical fashion grows as consumers prioritize environmental concerns, fair trade, and animal welfare. Brands embracing these ideals earn loyalty.
A brand is more than a logo and colour scheme. A brand is a the story your consumers tell themselves about you.
Get 5 tips on integrating referral marketing into seasonal plans to drive advocacy and repeat purchases during Black Friday & Cyber Monday.
Discover how consumers prefer to explore new brands in our new infographic. Research shows that pull media is preferred over push media.
Optimize your referral marketing landing pages with the LIFT model. Test each element to boost conversion rates and maximize results.
Highlights of Mention Me's referral marketing breakfast in NY: insights from fashion & homeware brands on refer-a-friend best practices. Download the slides!
Social media app Vero has been billed as the new Instagram. But is it a genuine challenger to the established social network juggernauts?
Get an inside look at working at Mention Me from Sales Director Ellis. Tenacity, work ethic, a love for pink, and brewing skills make the perfect fit.
3 cognitive triggers and how they can be applied to marketing, including anchoring, familiarity and the paradox of choice.
Laithwaite's Wine captures customer advocacy & drives growth through a refer-a-friend program powered by MentionMe. UK's largest home delivery wine merchant.
Facebook’s latest algorithm changes, ‘the trust problem’ facing brands in the social media age — and the opportunity for referral marketing
The Internet of Things: Why privacy concerns are holding back the connected home consumer retail tide.
Whilst digital wallets have gone mainstream in China via WeChat, they have yet to take off in the US and Europe. What could be the catalyst for global adoption?
Infographic on the ingredients of a referable brand. Who do we trust most and what combination of brand values & offer is most likely to drive a recommendation.
Zipcar have turned referral into a key marketing channel with their refer-a-friend programme powered by Mention Me. Read about their success in this case study.
Case study looking at how footwear retailer Schuh is harnessing customer advocacy with a referral programme powered by the Mention Me Software.
Unleash the potential of shoppable marketing. Discover Instagram's shoppable tags, Google's similar items, & clickable videos.
Discover the power of WeChat in China, offering a seamless customer experience with multiple functions and touchpoints controlled within one platform.
