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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

Latest posts

11 highlights from the Lafayette Plug and Play programme

As Mention Me's time in Lafayette's Plug and Play startup accelerator programme ends, we reflect on our best moments in France so far.

Brand advocacy

The F word: why consumers can’t stop talking about finance brands

As Monzo tops YouGov's most recommended brands list, we explore how financial businesses can drive customer acquisition and retention via word of mouth.

Brand advocacy

How challenger brands disrupt with referral marketing

Every good challenger brand has a story. Here's how you can empower customers to tell yours and fuel limitless business growth.

Press releases

Beyond Discounts: Attracting Black Friday Shoppers with More

Mention Me's third annual research report on Black Friday shopping trends reveals the sentiment, shopping habits, and expectations for the retail event.

Brand advocacy

6 mistakes killing your referral marketing programme

Referral can drive new customer acquisition, increase lifetime value and get people talking about your brand. But the truth is, it doesn't always work.

Why clients rate our Fundamentals of Referral Success workshop 9/10

The fundamentals of referral success workshop at Mention Me’s colourful headquarters was attended by new clients like Ocado Zoom, E.ON energy and Boden.

Marketing trends

FAQs: Brexit and our Referral Platform

Gavin Walles, Head of Legal, answers frequently asked questions on Brexit and GDPR for UK and EU-based clients.

Press releases

Meet the people French consumers trust more than their partners

Our latest research into customer advocacy in France shows the real influencers on consumer buying decisions are those closer to home: our friends.

Marketing trends

How to make your brand part of the conversation in the digital age

Earlier this month, I presented on how brands can harness word of mouth to drive new customer acquisition at the Glossy Forum in New York.

Marketing trends

6 ways your business can reach Gen Z

Your marketing strategy likely includes millennials, but what about Gen Z? This demographic already has a buying power of $44bn. Here's how to engage them.

Brand advocacy

The importance of trust in the finance sector

To find finance and investment brands they can trust, consumers are increasingly turning to friends and family for their recommendations.

Marketing trends

TikTok: Users, Impact, and Sales Potential for Your Brand

Has your business discovered TikTok? Chances are it soon will. Here are 3 ways the social media video app can increase brand engagement and drive sales.

Brand advocacy

£500m Revenue Milestone: Brands Worldwide Reap the Benefits

Mention Me has delivered more than £500 million in revenue for clients around the world, including Nutmeg, Ocado Zoom and Pretty Little Thing.

4 things we want to see at fashion week this September

Fashionistas rejoice as the biannual fashion weeks in New York, London, Milan, and Paris unveil the latest designer collections.

Press releases

We’re Excited to be in Lafayette’s Plug and Play Programme

Mention Me is one of the 15 finalists in Lafayette's Plug and Play startup accelerator programme, designed to help startups boost their growth in France.

Tour de Mention Me scales new heights (literally)

The Tour de Mention Me peloton takes on its biggest challenge yet: cycling from London to Brighton via the infamous Ditchling Beacon hill.

Marketing trends

3 trends transforming modern retail (and the brands getting it right)

How digitalisation, experiences and hyper-localisation trends are transforming the high street, with examples from Nike, Dr Martens and MADE.

Press releases

Mention Me: Bronze Stevie Award for Customer Service Team

Mention Me wins award for Customer Service Team of the Year at the International Business Awards 2019 in Vienna.

People

A day in the life of a Software Engineer

Gabriel discusses life in Mention Me's Engineering team, from JavaScript and pivotal trackers to company away days.

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