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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

FEATURED

The Untapped Power of Influencer Marketing (and How to Finally Scale it)

Discover the impact of influencer marketing and how Mention Me Influencer is the tool to help turn authentic content into soaring sales.

Latest posts

Mention Me updates

Revolutionising referral with Ometria

With our partnership with Ometria, you can now implement personalised referral at scale. Enhance your customer experience and maximise referral conversions

People

Onboarding during Covid-19: a day in the life of a remote engineer

Joe, a software engineer at Mention Me, reveals what it's like to onboard remotely during a global pandemic and why he loves Mention Me's tech stack.

Marketing trends

Pandemic Impact: 5 Online Sales-Driving Sectors

Shops reopening on 15th June hasn't impacted new customer acquistion and retention for multi-channel and ecommerce brands across sectors as you might expect

Marketing trends

Marketing in a post-Covid world: the Stay-at-Home Heroes

Demand for gifts, fashion and beauty brands soared in lockdown. Here's how these sectors are performing and adapting to consumer behaviour now.

Brand advocacy

This one change will dramatically increase referrals to your brand

68% of consumers have recommended a brand in the past 6 months. But that might not include you – even if your customers love your products. Here's why.

Marketing trends

Marketing in a post-Covid world: the Nest-Builders

Demand for food & drink, health, and home & garden brands soared in lockdown. Here's how they're performing and adapting to consumer behaviour now.

Mention Me updates

Celebrating Pride month 2020

Mentioneers reveal how they're celebrating Pride in June 2020, why the occasion matters, and their advice for supporting the LGBTQ+ community.

Marketing trends

Closing the gap between new and loyal customers post-Covid

With the pandemic increasing ecommerce activity yet decreasing consumer trust, a customer-centric brand marketing strategy is now more important than ever.

Black Lives Matter

We're committed to supporting the fight against the systemic, structural and entrenched racism in our societies. Here are the actions we're taking.

Marketing trends

This marketing strategy will drive sales & business growth post-Covid

In this new marketing landscape, businesses should shift attention away from digital marketing channels to engaging customers to drive revenue and growth.

Marketing trends

5 ways the Coronavirus is changing business (for the better)

The Covid-19 pandemic has changed businesses and consumer buying habits. From going digital-first to building communities, here's how marketers can adapt.

Customer retention: what it is, why it matters and how to calculate it

Customer retention matters just as much as new customer acquisition. Here's why it's time to prioritise existing customers in your business strategy.

Marketing trends

12 examples of brand marketing campaigns adapted to the Coronavirus

From refer-a-friend offers to out-of-home advertising, we explore how brands across sectors are increasing brand awareness and sales in the age of Covid-19.

Marketing trends

How Covid-19 is impacting fashion brands: a timeline

In March, retail sales dropped by 8.7%, the biggest loss on record. But online orders and referrals are rising as consumer appetite for fashion brands returns.

How referral delivers new customers to children's brand Muddy Puddles

Muddy Puddles' Marketing Director on how its refer-a-friend programme increases core metrics, during the Coronavirus pandemic and beyond.

Referral Sales in Covid-19: Boosting Vegan Brand Allplants

Chloe Watt, Marketing Partner at allplants, reveals how refer-a-friend marketing supports business growth in the current Covid-19 climate.

Marketing trends

5 industries booming in sales & referrals during the Covid-19 pandemic

The Coronavirus pandemic isn't causing every business to suffer. For these 5 industries, it's increasing sales and revenue, supported by referral marketing.

Marketing trends

Brands taking a positive approach to the Covid-19 pandemic

The Coronavirus crisis is challenging businesses to address marketing differently and focus on long-term brand building. Brewdog and Pret are good examples.

Press releases

Mention Me's commitment to supporting businesses during Covid-19

Andy Cockburn, CEO and Co-Founder at Mention Me, on our commitment to supporting businesses with the highest levels of service, now and in the future.

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