Demand for gifts, fashion and beauty brands soared in lockdown. Here's how these sectors are performing and adapting to consumer behaviour now.
68% of consumers have recommended a brand in the past 6 months. But that might not include you – even if your customers love your products. Here's why.
Demand for food & drink, health, and home & garden brands soared in lockdown. Here's how they're performing and adapting to consumer behaviour now.
Mentioneers reveal how they're celebrating Pride in June 2020, why the occasion matters, and their advice for supporting the LGBTQ+ community.
With the pandemic increasing ecommerce activity yet decreasing consumer trust, a customer-centric brand marketing strategy is now more important than ever.
We're committed to supporting the fight against the systemic, structural and entrenched racism in our societies. Here are the actions we're taking.
In this new marketing landscape, businesses should shift attention away from digital marketing channels to engaging customers to drive revenue and growth.
The Covid-19 pandemic has changed businesses and consumer buying habits. From going digital-first to building communities, here's how marketers can adapt.
Customer retention matters just as much as new customer acquisition. Here's why it's time to prioritise existing customers in your business strategy.
From refer-a-friend offers to out-of-home advertising, we explore how brands across sectors are increasing brand awareness and sales in the age of Covid-19.
In March, retail sales dropped by 8.7%, the biggest loss on record. But online orders and referrals are rising as consumer appetite for fashion brands returns.
Muddy Puddles' Marketing Director on how its refer-a-friend programme increases core metrics, during the Coronavirus pandemic and beyond.
Chloe Watt, Marketing Partner at allplants, reveals how refer-a-friend marketing supports business growth in the current Covid-19 climate.
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The Coronavirus pandemic isn't causing every business to suffer. For these 5 industries, it's increasing sales and revenue, supported by referral marketing.
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The Coronavirus crisis is challenging businesses to address marketing differently and focus on long-term brand building. Brewdog and Pret are good examples.
Andy Cockburn, CEO and Co-Founder at Mention Me, on our commitment to supporting businesses with the highest levels of service, now and in the future.
From personalisation to sustainability, discover the key trends to incorporate into your retail marketing campaign to drive Mother's Day sales.
Referral and Retention marketing technology business Mention Me, announces a second raft of senior appointments across the business.
Andy Cockburn, Mention Me CEO, discusses customer acquisition, retention, French brand pitches, and teamwork in his busy week.
