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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

Latest posts

Brand advocacy

Can referrals work in an omni-channel environment?

Referral is great way to become part of the customer conversation. Name sharing enables this wherever they are happening; great for Omni-channel retailers.

Brand advocacy

How to make referral a great marketing channel in fashion

Customers are more likely to refer-a-friend with an offer that is compelling, timely & easy to share. Optimise with AB testing for a killer marketing channel.

Mention Me updates

Moving to the Oval ... scoring a century

Mention Me celebrates signing its 100th client. Helping them set up referrals as a marketing channel for customer acquisition with a world class SaaS platform

How Emma Bridgewater built on customer loyalty to generate referrals

Mention Me began working with Emma Bridgewater in 2015. They are testing referrals as a new marketing channel.

Press releases

Mention Me at Drapers Digital Forum

Join Mention Me at Drapers Digital Forum to hear our CEO Andy discuss how referral marketing is the perfect fit for fashion e-commerce.

Press releases

Mention Me selected for NewCo on April 21st

Mention Me is delighted to be part of NewCo London on April 21st. Join us to hear about our journey from start-up to refer-a-friend software business

Mention Me Shortlisted for 2016 Retail Week Award

We're finalists in the 2016 Retail Week Customer Experience Awards for delivering referral marketing software for fashion retailer Karen Millen

People

Startup Success: 3 Unconventional Ways of Celebrating

Funny traditions to celebrate success are the best motivators writes Simon, Head of Client Success at referral marketing start-up Mention Me.

Marketing trends

Escape from the seasonal discounting trap

Discount fatigue has set in. Is this the year to dial down discount culture? How to build brand trust with referral marketing and move past price wars.

Brand advocacy

How to build a brand without spending a fortune

What is the evolving future of brand marketing? Trusted recommendation and referral will be the brand building channel of the future.

Brand advocacy

Focusing on Referrals: The Glasses Direct Story

Learn how Glasses Direct has gone from strength to strength with Mention Me's referral marketing platform

Brand advocacy

Integrating Refer a Friend into your business

Discover effective ways to add a Refer-a-Friend program that drives growth and strengthens customer relationships in your business.

Brand advocacy

Why customer experience is the key to great referrals

Why customer experience is the key to great referrals

Brand advocacy

How Does Airbnb Use Digital Marketing: The Story Behind Airbnb's Refer a Friend Programme

Discover the story behind Airbnb's "Refer a Friend" program and how it fueled massive growth. Learn the strategies that turned users into brand advocates and revolutionized referral marketing.

Brand advocacy

The Rewards of Generosity

Discover how refer-a-friend marketing boosts customer acquisition and loyalty through trusted recommendations and word-of-mouth referrals.

Brand advocacy

Customer acquisition is THE priority

Discover why customer acquisition is the top priority for business growth and learn strategies to attract and retain high-value customers.

Marketing trends

Seek out the Deal Seekers

Learn how to attract deal seekers effectively and convert them into loyal customers without compromising your brand value.

Brand advocacy

Refer-a-friend vouchers: why offer discounts on other sites?

Refer-a-friend vouchers can be a powerful way to get refer-a-friend to be more effective for an online business. Boost customer acquisition by up to 20%.

Brand advocacy

The Perfect Referral Motivation

Learn the key to perfect referral motivation that drives more customer referrals and grows your business organically.

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