Brand advocacy
Turn employees into referrers
Learn how to turn employees into powerful brand advocates who actively refer new customers and boost your business growth.
Latest posts
Referral success story: Okabashi
Discover how Okabashi used referral marketing to grow their brand and build loyal customers.
Brand advocacy
Thank your referrers publicly
Learn effective ways to thank your referrers publicly and build stronger relationships that drive ongoing referrals.
Brand advocacy
Why we love referred customers
Discover why referred customers are more loyal, engaged, and valuable for sustainable business growth.
Referral success story: Dropbox
Discover how Dropbox used referral marketing to fuel rapid growth and build a loyal user base.
Brand advocacy
Referred customers spend more
Discover why referred customers tend to spend more and how referral programs boost your revenue and customer lifetime value
Brand advocacy
When to ask for a referral
Learn the best times to ask for referrals to maximize success and grow your customer base effectively.
Brand advocacy
Referrals trusted 7x more than advertising
Discover why referrals are trusted 7x more than ads and how to leverage this trust to grow your business effectively.
Brand advocacy
The most important component of referral
Discover the key component of successful referral programs that drives customer engagement and growth.
Brand advocacy
Bad news
Bad news spreads faster than good. To inspire referrals, brands must exceed expectations and create moments customers feel compelled to share.
Brand advocacy
Referral Marketing: The power of trust and social proof
A referral requires trust from start to finish. Here are the five types of trust that act as links in a chain that will get your brand fans recommending.