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Trust in mainstream advertising is falling. At Marketing Week Live, we talked about how Trust Based Marketing & Word of Mouth is more effective and authentic.
Chatbots that interact with customers in real-time by simulating authentic two-way conversations. A game-changer for e-commerce or a marketing gimmick?
For baby & children's ecommerce brands, peer to peer recommendations are key to generating trust & authority. Download our guide to referrals in this sector.
Why retailers with unique products find referrals are a major marketing channel. Case study on referral programme run by online marketplace Trouva.
As consumer trust in traditional broadcast advertising has continued to diminish, this has been a breakthrough year for the phenomenon known as trust marketing.
Enclothed, the men's fashion box delivery service has selected Mention Me to power its new referral programme.
Missguided have partnered with referral experts Mention Me to give users a platform to share positive brand experiences to drive new customer acquisition.
Mention Me referral platform chosen by childrenswear retailer Polarn O Pyret to power its new referral programme in the UK.
Referral is driven by real conversations being shared organically via social channels. Facebooks algorithm puts authentic referrals above old-school paid media
Owners treat pets as members of the family & use word of mouth to establish trust in pet brands. This offers marketers opportunities to build on brand advocacy
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