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Effective Media Channels: Barbecues & Sunday Roast Dinners
Leverage everyday conversations for powerful marketing moments. Discover the pros of a data-driven Ref Engineering™ program & how to use it to your advantage.
Marketing trends (3)
Marketing trends
How consumers shop now: Q3 2021
We've looked at the data from 450+ brands to see how online orders and referrals for four different sectors performed in the third quarter of 2021.
Marketing trends
You’re focusing on the wrong influencers. Here’s why.
Influencer marketing is big business. But are you focusing on the wrong influencers?
Marketing trends
Want to boost sales and acquire loyal customers? Plan Black Friday now
Black Friday on 26th November 2021 will be almost entirely online. We share tips for retailers looking to boost their sales and customer acquisition.
Marketing trends
How consumers shop now: Q2 2021
We’ve analysed online orders and referral data from 450+ brands across sectors to see how consumers shopped in Q2 2021 – and how they’ll shop in Q3.
Marketing trends
What can High Street retailers learn from fast-growing digital brands?
High Street multichannel retailers must figure out how to recover and compete with digitally native businesses. We explore how they can do it post-pandemic.
Marketing trends
Loyalty vs Referral: Real Brand Love Happens in Public, Not Private
Marketing goals for loyalty programmes are easily understood: prevent churn; increase frequency; drive sales. But how much loyalty do they really instil?
Marketing trends
Life on the Digital High Street Blog
With the future of the High Street looking challenging, we dig out stories and lessons from traditional retailers adapting their way back to growth.
Marketing trends
Adapting Your Marketing Strategy to Apple's Tracking Changes
From 26th April, all businesses must request user permission to access their unique identifier for advertisers (IDFA). Here's how marketers can adapt.
Marketing trends
How consumers shop now: Q1 2021
We’ve analysed online orders and referral data from 450+ brands across sectors to see how consumers shopped in Q1 2021 – and how they’ll shop in Q2.