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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

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The State of the Ecommerce Market: It’s tough out there

Our CEO Andy Cockburn gives his take on the state of the ecommerce market, and how savvy brands can look to solve their biggest challenges.

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Marketing trends (2)

Marketing trends

4 ways to get more from less budget in 2023 through customer advocacy

Discover how you can get more out of your stretched marketing budgets through leveraging the power of customer advocacy.

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Marketing trends

What won’t happen next: four anti-predictions for 2023

Discover four anti-predictions for 2023, from budgeting in a recession to segmentation strategies.

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Marketing trends

Grow your customer base sustainably (in more ways than one)

In 2021, it's more important than ever to shout about your environmental and ethical practices. Find out how your brand can do it through referral.

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Marketing trends

Online Growth: FinServices & Travel Lead Consumer Shopping Trends

We've looked at the data from 450+ brands to see how online orders and referrals for four different sectors performed in the first quarter of 2022.

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Marketing trends

Championing Earned Growth

Andy Cockburn, CEO at Mention Me, on how a new metric complements Mention Me’s vision to make all brands think advocacy-first.

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Marketing trends

How consumers shopped in (and out of) lockdown in 2021

Shopping trends have fluctuated this year, but there has been a clear shift to ecommerce. Find out how consumers shopped in (and out) of lockdown in 2021.

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Marketing trends

Seven of the best brand campaigns in 2021

It's been another busy year, and marketers have been hard at work executing some stellar brand campaigns. Here are 7 of our favourites from 2021.

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Marketing trends

Referral Engineering: Turning Customers into Brand Advocates

Discover the data-driven approach to referral marketing that turns your most loyal customers (and their friends) into your biggest cheerleaders.

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Marketing trends

Effective Media Channels: Barbecues & Sunday Roast Dinners

Leverage everyday conversations for powerful marketing moments. Discover the pros of a data-driven Ref Engineering™ program & how to use it to your advantage.

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