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The most powerful marketing moments take place in our everyday conversations. Find out how to use these to your advantage with a data-driven Referral Engineering™ programme.
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We've looked at the data from 450+ brands to see how online orders and referrals for four different sectors performed in the third quarter of 2021.
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Influencer marketing is big business. But are you focusing on the wrong influencers?
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Black Friday on 26th November 2021 will be almost entirely online. We share tips for retailers looking to boost their sales and customer acquisition.
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We’ve analysed online orders and referral data from 450+ brands across sectors to see how consumers shopped in Q2 2021 – and how they’ll shop in Q3.
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High Street multichannel retailers must figure out how to recover and compete with digitally native businesses. We explore how they can do it post-pandemic.
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High Street multichannel retailers must figure out how to recover and compete with digitally native businesses. We explore how they can do it post-pandemic.
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Marketing goals for loyalty programmes are easily understood: prevent churn; increase frequency; drive sales. But how much loyalty do they really instil?
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With the future of the High Street looking challenging, we dig out stories and lessons from traditional retailers adapting their way back to growth.
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From 26th April, all businesses must request user permission to access their unique identifier for advertisers (IDFA). Here's how marketers can adapt.
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