5 customer retention strategies to grow your business

It’s 5x more expensive to acquire new customers than to keep existing ones.

Increasing customer retention by 5% can increase company revenue by 25-95%.

Highly engaged customers spend 60% more per transaction.


6 ways the Coronavirus is changing business (for the better)

The Coronavirus has changed things. A lot of things.

In fact, many news headlines are claiming it’s changed our lives/ business/ [fill the blank] forever.


5 customer retention challenges facing every business marketer

In last week’s blog, we explained why customer retention is so important. But as every product and marketing professional knows all too well, encouraging customers to return is easier said than done.


Customer retention: what it is, why it matters and how to calculate it

Customer retention strategy. What do you think when you hear that phrase?


5 industries (still) thriving in the Coronavirus lockdown

At the start of April, we wrote about 5 industries booming in sales and referrals during the Covid-19 pandemic. It was reassuring to note that, despite so much uncertainty and bad news, some businesses were not only surviving, but thriving.


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