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The Untapped Power of Influencer Marketing (and How to Finally Scale it)
Discover the impact of influencer marketing and how Mention Me Influencer is the tool to help turn authentic content into soaring sales.
Brand advocacy (2)
Seasonal promotions
How to increase sales for your brand this Valentine’s Day
Learn how brands across various sectors are leveraging the revenue potential of Valentine's Day, even if they don't fall into the traditional gifting industry.
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Marketing trends
How to unlock more revenue, without more resource
The pandemic has accelerated the shift to ecommerce and challenged many marketers to hit ambitious targets with limited resource. Here's how you can do it.
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Brand advocacy
10 highlights from the Mention Me Awards 2020
On 1st October, we hosted the Mention Me awards ceremony to celebrate the very best in referral marketing. Here are our favourite moments.
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Mention Me updates
Revolutionising referral with Ometria
With our partnership with Ometria, you can now implement personalised referral at scale. Enhance your customer experience and maximise referral conversions
Brand advocacy
This one change will dramatically increase referrals to your brand
68% of consumers have recommended a brand in the past 6 months. But that might not include you – even if your customers love your products. Here's why.
Brand advocacy
Will referral marketing work for your brand? Answer these 7 questions
Investing in referral marketing can feel like a big commitment. Answer these 7 questions to see if it's the right channel for your brand's marketing mix.
Brand advocacy
Referral Marketing for Eco-Friendly Challenger Brands
Learn how eco-friendly challenger brands use referral marketing to boost customer acquisition, loyalty, and brand advocacy for sustainable growth.
Brand advocacy
8 reasons you should promote referral on your homepage
Your homepage is your most powerful touchpoint, proven to drive significant new customer acquisition, brand awareness and revenue for businesses.
Brand advocacy
Why you should build referral into your 2021 marketing plans
Refer-a-friend should form a key part of your marketing plan. Referred customers are often more valuable than those acquired via other sources with higher LTV.
Brand advocacy
The F word: why consumers can’t stop talking about finance brands
As Monzo tops YouGov's most recommended brands list, we explore how financial businesses can drive customer acquisition and retention via word of mouth.
Brand advocacy
How challenger brands disrupt with referral marketing
Every good challenger brand has a story. Here's how you can empower customers to tell yours and fuel limitless business growth.
Brand advocacy
6 mistakes killing your referral marketing programme
Referral can drive new customer acquisition, increase lifetime value and get people talking about your brand. But the truth is, it doesn't always work.
Marketing trends
How to make your brand part of the conversation in the digital age
Earlier this month, I presented on how brands can harness word of mouth to drive new customer acquisition at the Glossy Forum in New York.
Brand advocacy
The importance of trust in the finance sector
To find finance and investment brands they can trust, consumers are increasingly turning to friends and family for their recommendations.
Brand advocacy
Are friends & family the new power influencers?
5 key takeaways from TheIndustry.fashion’s Masterclass event in London, exploring consumers’ shifting perception of influencers and brands.
Brand advocacy
£500m Revenue Milestone: Brands Worldwide Reap the Benefits
Mention Me has delivered more than £500 million in revenue for clients around the world, including Nutmeg, Ocado Zoom and Pretty Little Thing.
Brand advocacy
Travel Brands and the Great British Spending Priority
Travel brands face the challenge of standing out in a competitive market. Discover how to capture customers' attention and become their top choice in our guide.
Brand advocacy
Missing Out on Customer Advocates? Join 77% of Brands
Discover DMA and Mention Me's report on Referral Marketing: Are You Creating Customer Advocates? Unveiling marketer perceptions vs. customer desires.
Brand advocacy
Building emotion into your marketing
National Lottery's emotional marketing campaign turns customers into advocates. Apply this strategy to referral marketing for customer acquisition and advocacy.