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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

FEATURED

The Untapped Power of Influencer Marketing (and How to Finally Scale it)

Discover the impact of influencer marketing and how Mention Me Influencer is the tool to help turn authentic content into soaring sales.

Latest posts

Press releases

Beyond Discounts: Attracting Black Friday Shoppers with More

Mention Me's third annual research report on Black Friday shopping trends reveals the sentiment, shopping habits, and expectations for the retail event.

Brand advocacy

6 mistakes killing your referral marketing programme

Referral can drive new customer acquisition, increase lifetime value and get people talking about your brand. But the truth is, it doesn't always work.

Why clients rate our Fundamentals of Referral Success workshop 9/10

The fundamentals of referral success workshop at Mention Me’s colourful headquarters was attended by new clients like Ocado Zoom, E.ON energy and Boden.

Marketing trends

FAQs: Brexit and our Referral Platform

Gavin Walles, Head of Legal, answers frequently asked questions on Brexit and GDPR for UK and EU-based clients.

Press releases

Meet the people French consumers trust more than their partners

Our latest research into customer advocacy in France shows the real influencers on consumer buying decisions are those closer to home: our friends.

Marketing trends

How to make your brand part of the conversation in the digital age

Earlier this month, I presented on how brands can harness word of mouth to drive new customer acquisition at the Glossy Forum in New York.

Marketing trends

6 ways your business can reach Gen Z

Your marketing strategy likely includes millennials, but what about Gen Z? This demographic already has a buying power of $44bn. Here's how to engage them.

Brand advocacy

The importance of trust in the finance sector

To find finance and investment brands they can trust, consumers are increasingly turning to friends and family for their recommendations.

Marketing trends

TikTok: Users, Impact, and Sales Potential for Your Brand

Has your business discovered TikTok? Chances are it soon will. Here are 3 ways the social media video app can increase brand engagement and drive sales.

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