FEATURED
Why a Customer Referral Scheme Should Be a Key Part of Your Marketing Strategy
Consumers believe recommendations from friends and family over all forms of advertising, so a referral program will capitalise on this sales opportunity.
FEATURED
Consumers believe recommendations from friends and family over all forms of advertising, so a referral program will capitalise on this sales opportunity.
Discover 8 AB tests that have optimised referral marketing and retention performance for brands like PrettyLittleThing, Virgin Experience and FatFace.
Discover DMA and Mention Me's report on Referral Marketing: Are You Creating Customer Advocates? Unveiling marketer perceptions vs. customer desires.
To optimize referral psychology, don't just offer financial incentives. Recognize the impact of social rewards in your referral marketing strategy.
What does gamification mean in the context of referrals? Why AB testing might be better than gamification to increase customer acquisition via refer-a-friend.
If your referrals aren’t converting into new customers, you’re missing out on revenue. Discover how referral customer journey optimization can help you overcome this challenge and acquire loyal customers.
Read Cialdini's six weapons of influence in successful referral marketing toolkit and how the psychology of referral increases conversion.
From new customer acquisition to extending lifetime value, discover how referral marketing can help achieve your key business goals for 2025.
In 2021, it's more important than ever to shout about your environmental and ethical practices. Find out how your brand can do it through referral.
Putting your happy customers at the centre of your marketing strategy has never made more sense. Is it time your brand embraced the power of friendship?