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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

FEATURED

The Untapped Power of Influencer Marketing (and How to Finally Scale it)

Discover the impact of influencer marketing and how Mention Me Influencer is the tool to help turn authentic content into soaring sales.

Latest posts

Brand advocacy

The Psychology of Referral: Cialdini’s 6 Weapons of Influence

Read Cialdini's six weapons of influence in successful referral marketing toolkit and how the psychology of referral increases conversion.

Marketing trends

8 Effective Customer Engagement Strategies with Real Brand Examples

Learn proven customer engagement strategies with real examples. Boost loyalty, retention, and advocacy with our expert guide.

How Tracked Referrals Turn NPS Ratings Into Real Revenue

Find out how tracked referrals can help turn your NPS and CSAT survey participants into real revenue.

Marketing trends

Retail Digital Transformation: How To Find Better Customers

Find out how retail digital transformation is helping high street stores find higher volumes of better customers in 2024 and beyond.

Seasonal promotions

9 Steps to Successful Black Friday 2025 Referral Programme

With a recession looming, Black Friday 2025 will require a different approach if you want to deliver value to your cost-conscious consumers.

Why We Need Your Data (To Make You Even More Awesome)

Find out why sharing well-protected data could be the first step to helping your business drive sustainable growth through referral marketing.

Referral marketing

Mastering Referral Marketing: Strategies, Systems, and Success

Discover the secrets to successful referral marketing, learn proven strategies and systems to drive customer-led growth.

Brand advocacy

12 ways to smash targets in 2025 through referral marketing

From new customer acquisition to extending lifetime value, discover how referral marketing can help achieve your key business goals for 2025.

Referral marketing

5 Black Friday Tips: Activate Your Referrals Data Now to Beat Your Rivals

Learn why activating your referral marketing data now is key to Black Friday '24 success.

Events

Top Takeaways from OMR 2024 in Hamburg: Insights for the Future of Digital Marketing

Discover the key insights from OMR 2024. Learn about the latest in AI-driven marketing, our experience at the SAP Village, and networking highlights.

Customer advocacy

Salesforce: Welcome to the Advocacy Era

Salesforce joins the advocacy era! Discover how this movement aligns with Mention Me's vision and explore the benefits of customer advocacy marketing

Loyalty

How Customer Journey Mapping Can Boost Loyalty

Learn how customer journey mapping can boost loyalty by identifying pain points and creating personalised experiences. Explore steps to optimise your customer journey.

Referral marketing

6 Social Proof & Referral Marketing Strategies for Fashion Brands

Explore 6 social proof and referral marketing strategies to help fashion brands boost engagement, grow their audience, and increase brand loyalty.

Loyalty

4 Strategies to Build Loyalty for B2C eCommerce Brands

Discover 4 winning strategies to build loyalty for B2C ecommerce brands. Learn how customer advocacy marketing can help you stand out in a competitive market.

Events

Event Highlights: Boosting Confidence with Kirsty Hulse

Highlights from our client event with Kirsty Hulse, focusing on building confidence and growth.

Loyalty

Customer satisfaction: Why it matters & how to improve it

Learn why customer satisfaction matters and how to boost it with NPS, feedback channels, and sentiment analysis for better customer insights and improvements.

Loyalty

How to Measure Customer Loyalty: 10 Key Metrics

Discover 10 key metrics for measuring customer loyalty and learn how to use them effectively to drive sustainable growth, improve retention, and boost advocacy.

Loyalty

How to Gain Long-Lasting Customer Loyalty and Trust in Your Brand

Discover how to gain customer loyalty and trust. Learn 5 essential strategies to build strong emotional connections and enhance customer loyalty programs.

Customer advocacy

Five Industry Champions Blazing a Trail for Customer Advocacy

Meet five industry champions revolutionizing customer advocacy to drive growth and loyalty. Discover expert insights transforming brand marketing strategies.

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