Referral marketing (3)

Referral Program ROI: 5 Steps for 6X Returns With an AI-First Platform

Drive referral marketing ROI with these 5 AI-powered steps. Learn how to launch, optimise, and scale customer-driven growth.

Referral marketing

Referral Marketing for Gen Z: Strategies That Work

Top 3 tips for fashion brands using refer-a-friend marketing to engage Gen Z: build trust, spark sharing, and make it easy to advocate.

Zero-Party Data Collection Via Referrals: Tools to Get Insights With Ease

Discover how referral tools simplify zero-party data collection, enabling effortless gathering of actionable customer insights.

10 Extole Competitors: The Most Popular Refer-a-Friend Platforms

Explore the top ten Extole competitors in the UK and discover the best refer-a-friend platforms to drive customer acquisition and collect zero-party data.

Referral marketing

Top ReferralCandy Alternatives and Competitors in 2025

Looking for the best ReferralCandy alternatives? Discover top referral marketing platforms, compare features, pricing, integrations, and real ROI. Find the perfect ReferralCandy competitor for your business today!

Q2 Release Radar: What’s New From Mention Me?

Discover the latest product and feature innovations from Mention Me in Q2, including A/B testing improvements, Braze integrations, micro-influencer marketing and more.

Top Yotpo Alternatives and Competitors in 2025 to Cut Acquisition Costs

Discover the top Yotpo alternatives in 2025 to cut customer acquisition costs using smarter review, UGC, referral, and loyalty tools.

Referral Rock Alternatives in Europe: 12 Best Platforms Compared

Discover the top 12 ReferralRock alternatives available in Europe. Compare features, pricing, and integrations to find the best referral marketing software for your business.

How to Create a Referral Program for Travel Brands: Analyzing Top 5 Successful Cases

Discover how to create a high-converting referral program for your travel brand. Learn key strategies and explore 5 successful case studies from Airbnb, Booking.com, Hopper, and more.

Brand advocacy

Why a Customer Referral Scheme Should Be a Key Part of Your Marketing Strategy

Consumers believe recommendations from friends and family over all forms of advertising, so a referral program will capitalise on this sales opportunity.

Marketing trends

How Email Crip Campaigns can Boost a Referral Marketing Strategy

Discover how email drip campaigns can revolutionise your referral marketing strategy, with insights on maximising open rates and driving revenue.

Referral marketing

Tired of Celebrity Brands? Try Referral Marketing Instead

Discover why beauty brands are shifting from celebrity endorsements to authentic, trust-driven referral marketing, focusing on genuine customer experiences.

Brand advocacy

8 A/B Tests to Optimise Your Referral Marketing Metrics in 2025

Discover 8 AB tests that have optimised referral marketing and retention performance for brands like PrettyLittleThing, Virgin Experience and FatFace.

The Loyalty Shift: Why Referral is the Missing Piece in Your Strategy

Discover why referral is the missing piece in your loyalty strategy — and how it unlocks true customer loyalty, retention, and profitable growth.

Why Earned Growth is Your Path to Profitability: 5 Key Takeaways From Our Webinar

Read about our webinar with NPS creator Fred Reichheld and Bloomreach CMO Amanda Cole about the importance of our unique metric, Earned Growth.

Brand advocacy

Missing Out on Customer Advocates? Join 77% of Brands (Clone)

Discover DMA and Mention Me's report on Referral Marketing: Are You Creating Customer Advocates? Unveiling marketer perceptions vs. customer desires.

Marketing trends

Referral Marketing for Fashion Brands: PLT, Seraphine & Ted Baker

Discover how referral marketing drives results like new customer acquisition, retention and brand loyalty for fashion retailers.

Brand advocacy

Gamified Referral Program: Do's and Don'ts

What does gamification mean in the context of referrals? Why AB testing might be better than gamification to increase customer acquisition via refer-a-friend.