Referral marketing (3)

Customer Retention Strategies to Growth Your Business

In a post-COVID world, loyal customers are essential for business success. Discover 5 customer retention strategies to reduce marketing costs & drive growth.

AI Discovery IQ: How to Stay Relevant in The Age of AI Search

Read about our new tool, AI Discovery IQ, providing a discoverability score for AI search and the quick fixes you need to stay relevant.

Affiliate Marketing vs. Referral Marketing: What’s the Difference?

Affiliate marketing vs referral marketing: What's the difference? Find out which channel is best for your business with our detailed guide.

Retention

Customer Loyalty vs. Customer Retention: Getting the Most out of Both

Read our blog post on navigating the differences between loyalty and customer retention. Discover how to turn customers into loyal advocates who come back often!

Referral Tracking Software: 5-Step Setup for Maximum Insights

Set up referral tracking software in 5 simple steps to capture detailed insights, boost conversions, and optimise your referral campaigns.

Referral Program ROI: 5 Steps for 6X Returns With an AI-First Platform

Drive referral marketing ROI with these 5 AI-powered steps. Learn how to launch, optimise, and scale customer-driven growth.

Referral marketing

Referral Marketing for Gen Z: Strategies That Work

Top 3 tips for fashion brands using refer-a-friend marketing to engage Gen Z: build trust, spark sharing, and make it easy to advocate.

Zero-Party Data Collection Via Referrals: Tools to Get Insights With Ease

Discover how referral tools simplify zero-party data collection, enabling effortless gathering of actionable customer insights.

10 Extole Competitors: The Most Popular Refer-a-Friend Platforms

Explore the top ten Extole competitors in the UK and discover the best refer-a-friend platforms to drive customer acquisition and collect zero-party data.

Referral marketing

12 Best ReferralCandy Alternatives for Premium Referral Marketing in 2026

Compare the 12 best ReferralCandy alternatives for 2026 on pricing, features, and fit, plus why Mention Me leads for premium referral-driven acquisition.

15 Best Yotpo Alternatives for Referral Growth in 2026

Compare the 15 best Yotpo alternatives for 2026 across referral, loyalty and reviews, plus why Mention Me leads for referral-driven acquisition

12 Best Referral Rock Alternatives in 2026 for Premium Referral Marketing

12 Referral Rock alternatives for 2026, compared on pricing and fit. Mention Me leads on benchmarking against 500+ brands for premium referral marketing.

How to Create a Referral Program for Travel Brands: Analyzing Top 5 Successful Cases

Discover how to create a high-converting referral program for your travel brand. Learn key strategies and explore 5 successful case studies from Airbnb, Booking.com, Hopper, and more.

Brand advocacy

Why a Customer Referral Scheme Should Be a Key Part of Your Marketing Strategy

Consumers believe recommendations from friends and family over all forms of advertising, so a referral program will capitalise on this sales opportunity.

Marketing trends

How Email Crip Campaigns can Boost a Referral Marketing Strategy

Discover how email drip campaigns can revolutionise your referral marketing strategy, with insights on maximising open rates and driving revenue.

Referral marketing

Tired of Celebrity Brands? Try Referral Marketing Instead

Discover why beauty brands are shifting from celebrity endorsements to authentic, trust-driven referral marketing, focusing on genuine customer experiences.

Brand advocacy

8 A/B Tests to Optimise Your Referral Marketing Metrics in 2025

Discover 8 AB tests that have optimised referral marketing and retention performance for brands like PrettyLittleThing, Virgin Experience and FatFace.