In this 'Day in the Life of' piece, we talk to Joe, a software engineer at Mention Me. Joe joined the business on the first day of lockdown in March. He reveals what it's like to onboard remotely, why he loves the tech stack, and how gin and chocolate have helped him get to know fellow Mentioneers.
Onboarding during Covid-19: a day in the life of a remote engineer
5 sectors driving online sales in the pandemic (even now shops are open)
At the start of this year, most brands were steadily chugging along the track of business growth.
Then Covid hit and, almost overnight, sent some hurtling up a vertiginous track at lightning speed.
Name-sharing: the most powerful method of referral marketing
We all like things to be fast and easy; referring friends is no exception. Even when there's a tempting incentive up for grabs.
Making it straightforward for customers to share your brand – and for their friends to act on the recommendation – underpins a successful referral programme. That's what makes name-sharing so effective.
Marketing in a post-Covid world: the Stay-at-Home Heroes
In our first blog in this series, we wrote about how Nest-Builder brands surged in online orders and referrals when the world entered lockdown. This week, we're exploring the brands consumers turned to once they'd stocked up on the essentials: the Stay-at-Home Heroes.
This one change will dramatically increase referrals to your brand
68% of consumers have recommended a brand in the past 6 months. But that doesn’t necessarily include your brand – even if your customers love your products and service.
And there's a simple reason why.