Did you know that acquiring a new customer can cost five times more than keeping an existing one?
But executing a marketing strategy that drives new customer acquisition while delivering strong results with effective return on investment (ROI) is becoming increasingly difficult.
Mention Me, announces a second raft of senior appointments across the business, with Stuart Whyte joining as Chief Revenue Officer, Ben Henshall as Data & Insights Analyst and Thibaut Behaghel as General Manager of the newly opened Paris office.
This month, we're taking our 'Day in the Life' series a step further by featuring an entire week in the life of Andy Cockburn, Mention Me's Co-founder & CEO. Read on to discover Andy's work with high-end brands, his secret to staying sane, and why bonding over beer is a monthly highlight.
You’ve heard great things about referral marketing. You know it increases new customer acquisition by 10-30%; that referred customers spend 10-25% more on their first purchase; and that these customers are three times more likely to become referrers themselves.
Welcome to our ‘A Day in the Life’ series. Each month, we’ll chat with a Mention Me employee to find out more about their role and what it entails, (as well as potentially unearth a fun fact or two!).
