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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

FEATURED

The Untapped Power of Influencer Marketing (and How to Finally Scale it)

Discover the impact of influencer marketing and how Mention Me Influencer is the tool to help turn authentic content into soaring sales.

Latest posts

How to Build an End-to-End Influencer Marketing Strategy That Delivers

Learn how to build an end-to-end influencer marketing strategy that boosts customer retention without overhauling your existing approach.

TikTok Influencer Marketing That Builds Loyalty Without a Full Transformation

Learn about TikTok influencer marketing examples and best practices with our detailed guide for success in 2026.

Customer Retention Strategies to Growth Your Business

In a post-COVID world, loyal customers are essential for business success. Discover 5 customer retention strategies to reduce marketing costs & drive growth.

25 Best Influencer Marketing Tools for SMBs with no Marketing Team

Discover the best influencer marketing tools for SMBs with no marketing team, with features, comparisons for 2026 and more.

AI Discovery IQ: How to Stay Relevant in The Age of AI Search

Read about our new tool, AI Discovery IQ, providing a discoverability score for AI search and the quick fixes you need to stay relevant.

Influencer Marketing Due Diligence: Top Tools to Check the Stats

Discover the best platforms for influencer marketing due diligence and how to vet creators to avoid bots and red flag creators.

AI Influencer Marketing: Can It Damage Customer Trust? What You Need to Know

Read how AI influencer marketing can damage customer trust in your brand, learning what to avoid and how to use AI in the right way.

10 Proven Benefits of Influencer Marketing for the Retail Sector in 2026

Read the top benefits of influencer marketing for retail brands in 2026, with tips, advice and predictions for the future.

Affiliate Marketing vs. Referral Marketing: What’s the Difference?

Affiliate marketing vs referral marketing: What's the difference? Find out which channel is best for your business with our detailed guide.

Retention

Customer Loyalty vs. Customer Retention: Getting the Most out of Both

Read our blog post on navigating the differences between loyalty and customer retention. Discover how to turn customers into loyal advocates who come back often!

Referral Tracking Software: 5-Step Setup for Maximum Insights

Set up referral tracking software in 5 simple steps to capture detailed insights, boost conversions, and optimise your referral campaigns.

11 Word-of-Mouth Marketing Examples That Turned Buzz into Growth

Discover 11 powerful word-of-mouth marketing examples for [target brands] that [value], driving trust, loyalty, and sustainable growth.

Instagram influencer marketing: Strategy, costs, examples, and tools

Instagram influencer marketing explained: costs, formats, campaign types, tools, and examples, plus how to build a strategy that drives revenue.

Q3 Release Radar: What's New From Mention Me?

What's new from Mention Me in Q3? Discover how we're making it easier than ever to drive revenue from micro-influencer marketing and a/b testing.

Referral Program ROI: 5 Steps for 6X Returns With an AI-First Platform

Drive referral marketing ROI with these 5 AI-powered steps. Learn how to launch, optimise, and scale customer-driven growth.

Referral marketing

Referral Marketing for Gen Z: Strategies That Work

Top 3 tips for fashion brands using refer-a-friend marketing to engage Gen Z: build trust, spark sharing, and make it easy to advocate.

Zero-Party Data Collection Via Referrals: Tools to Get Insights With Ease

Discover how referral tools simplify zero-party data collection, enabling effortless gathering of actionable customer insights.

10 Extole Competitors: The Most Popular Refer-a-Friend Platforms

Explore the top ten Extole competitors in the UK and discover the best refer-a-friend platforms to drive customer acquisition and collect zero-party data.

Digital Network Marketing: Affiliates, Influencers & Referrers

Affiliate, influencer & referral marketing epitomise a new form of digital marketing. A means of connecting, engaging &building meaningful relationships.

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