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This blog is part of our Life on the Digital High Street series. Join the conversation on social with #LifeontheDigitalHighStreet.

A couple of decades ago, a flagship store on a prestigious High Street was the ultimate status symbol for a retail brand. Shoppers would flock to marvel at extravagant window displays and spend whole afternoons browsing what the retail giants had to offer. The way we shop now, online, was a concept on par with humanlike robots and flying cars.

With the future of the high street looking uncertain, we'll be sharing stories and lessons from traditional retailers adapting and pivoting their way back to growth. Join the conversation on social with #LifeontheDigitalHighStreet.