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Benefit magnify their customer love with referrals
Why Benefits Cosmetics turned to referral marketing to harness their customers love for the brand, and drive new customer acquisition.
Latest posts
Marketing trends
Unlocking the Power of AB Testing in Your Referral Marketing Strategy
A/B testing your referral programme can boost new customer acquisition by 10-30% and make your refer-a-friend scheme a key marketing channel.
Brand advocacy
Optimising the Referral Funnel
Why optimising the refer-a-friend funnel is crucial to referral marketing success. Insights from the 200+ referral programs powered by the Mention Me software.
Brand advocacy
3 insights into Generation Z and fashion referral marketing
Discover our top three tips for fashion brands looking to use refer-a-friend marketing to connect with Gen Z audiences.
Gift Retailer's Winning Customer Acquisition Strategy
Refer-a-friend has proven a successful source of new customer acquisition for online gift retailer, Biscuiteers. Our case study gives insights into the program.
Why referral is a perfect fit for menswear retailer SPOKE
Learn how menswear fashion disruptor Spoke achieved results including new customer acquisition with a referral programme.
Marketing trends
Pinterest: from laggard to Ecommerce marketing force
Is Pinterest becoming a new marketing force? We look at recent new features tapping into the social network’s latent potential for closer E-commerce integration
Why referrals are in the bag for Radley
Handbag & accessories brand Radley partnered with Mention Me to power its referral programme. Our case study gives insight into their referral success
Marketing trends
The rise of Shoppable Marketing in the fashion sector
Unleash the potential of shoppable marketing. Discover Instagram's shoppable tags, Google's similar items, & clickable videos.
Brand advocacy
How Referrals Capture the Love of Homeware Brands
Referrals in the homeware market: Our report looks at trends and case studies demonstrating how homeware retailers can capture customer advocacy to drive sales.