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Mention Me Blog

Read on for the latest customer advocacy and marketing insights

FEATURED

A Round-Up of The Mention Me Trust and Referral Marketing Summit

The Mention Me Referral Marketing Summit. A chance for our clients to get together and share learnings and best practice for successful refer-a-friend programs.

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Latest posts

Brand advocacy

Do’s and Don'ts of gamifying your referral programme

What does gamification mean in the context of referrals? Why AB testing might be better than gamification to increase customer acquisition via refer-a-friend.

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Referral Marketing Breakfast: the top of The Gherkin

We're hosting a breakfast briefing on referral marketing at an amazing venue: the top of The Gherkin. We'll have 4 insightful presentations with great material

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Ref Marketing FAQ: Answering the Most Commonly Questions

Debrief from the Mention Me Referral Marketing Breakfast Briefing covers key questions from digital marketers setting out to create refer-a-friend programmes.

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Brand advocacy

3 Key Takeaways for Referral Marketing for Family Days Out

Parenting networks can be a key source of ideas for family days out. So referral can drive customer acquisition for businesses in the family leisure sector.

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Brand advocacy

Moments of Truth

The customer journey is defined by two moments of truth. AB testing can ensure your referral program navigates these final two hurdles on the path to purchase.

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Brand advocacy

A/B Testing in Referral Marketing: Top 5 Mistakes to Avoid

Learn tips for successfully A/B testing refer a friend campaigns. How to experiment with referral marketing using test cohorts and segments

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Press releases

Mention Me at Drapers Digital Forum

Join Mention Me at Drapers Digital Forum to hear our CEO Andy discuss how referral marketing is the perfect fit for fashion e-commerce.

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Press releases

Mention Me selected for NewCo on April 21st

Mention Me is delighted to be part of NewCo London on April 21st. Join us to hear about our journey from start-up to refer-a-friend software business

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Mention Me updates

Mention Me Shortlisted for 2016 Retail Week Award

We're finalists in the 2016 Retail Week Customer Experience Awards for delivering referral marketing software for fashion retailer Karen Millen

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