AB testing involves taking a group of people, dividing them into two (or more) groups, then testing how they respond to a specific element of your marketing campaign. The control group experiences Version A; the test groups see a variation of that.
Video Tutorial: How to run A/B testing
Shopify Discount Code Integration
You can now create discount or voucher codes for your referral campaigns via your Shopify store.
New Reporting Metric: Overall Conversion
We've added a new Overall Conversion Rate metric, as a ratio of enrolled customers over qualified referees.
Homepage Promotion
You can now see instructions for how to set up homepage promotion in the integration instructions sidebar.
View and Download Invoices
You can now find your invoices and current balance under Billing in the Setup menu. This page offers simple navigation and easy-to-see summaries of all your billing and payment information.
Improved Download Reports Page
To make understanding and managing your referral performance easier, you can now download reports under the Results section.
That’s not all. Here are some other changes we’ve made to this section:
Integrate Magento store with Mention Me
We’re in the beta phase of integrating with Magento eCommerce platforms.
Ometria Newsletter Integration
We’ve partnered with Ometria, so you can send personalised marketing messages to those who opted into your newsletter from your referral programme.
New Changes to the Copy Editor
Last year, we introduced the copy editor to make editing copy more straight-forward. Now we’ve developed a number of features to make the tool even simpler and smarter to use.
New Customer Journey
Featuring slick interactions to instantly capture consumers’ attention, our new journey will deliver meaningful experiences for your customers and profit for your brand.
Conversion Message Banner
The Conversion Message Banner is one of our favourite features here at Mention Me. Its fully customisable format means you can match it to your brand, personalise your content and AB test what works best. Brands using this feature have increased their purchase rates by as much as 20%.
New Copy Editor
Edit more easily and quickly than ever before with our latest copy editor tool enhancements, including improved translation and more freedom with your copy.
Simplified Integration Instructions
Are you looking for information to share with your tech team on how to integrate Mention Me or add further tags? Our new integration instructions provide a clear breakdown of each step you'll need to follow.
.jpg)
Product & Feature Roundup 2018
Watch our product and feature update for December 2018
Copy & Design Feedback Tool
Meet the tool that could soon become your favourite. Our new feedback tool lets you leave comments for our team to be notified of and action.
