Last week, we hosted a webinar on how connect your acquisition & advocacy tools to increase customer lifetime value post-Covid. Despite acquiring significantly more customers during lockdown, many businesses are struggling to encourage shoppers to return. 

Have a question on using the Mention Me platform? Find the answer in record time with our new support portal, the Knowledge Base.

A message from Andy Cockburn, CEO and Co-Founder at Mention Me.

During this unprecedented time, I wanted to personally reassure and update our community.

Mention Me's commitment to providing the highest level of service remains unchanged. Our clients can continue to rely on our technology and support, now and in the future.

Last week, we hosted our first Mention Me Retain webinar on how to increase brand loyalty, customer lifetime value & repeat order revenue. If you tuned in, we hope you found it interesting – it was great to host so many of you and answer your questions.

Want to increase brand loyalty, customer lifetime value, and repeat revenue? Good news: you're invited to our first Mention Me Retain webinar on how to do just that.

Want to join our breakfast workshop on 26th February? It's a free, in-person workshop engineered to help you grow your referral programme. 

Thanks for attending our Touchpoints & Promotions and AB Testing webinar. If you tuned in, we hope you found it useful. 

Here are some of the key takeaways from the webinar:

We loved hosting yesterday's webinar on the Psychology of Sharing & Incentive Strategy. If you tuned in, we hope you found it interesting and had your questions answered.

Join our live webinar on the Psychology of Sharing & Incentive Strategy at 11am on Thursday 14th November.

Thanks to those who attended our Black Friday & Beyond webinar yesterday. We hope you found it useful and inspirational.

When it comes to Black Friday, marketers tend to respond one of two ways. Either they shudder in revulsion and firmly dismiss the notion of getting involved, or they excitedly start talking about how they’re going to make this year’s sale the biggest yet.

If you fall into the first category, this blog is for you. If you fall into the second category, you’re probably better off reading our post on the 7 steps to a successful Black Friday marketing campaign.

So, back to you, anti-Black Friday marketers. 

It’s official: Black Friday is a big deal.

With 76% of consumers already excited for this year’s big retail weekend, the seasonal event presents a valuable opportunity to promote your brand and drive sales.

With Black Friday 2019 set to be bigger than ever, you’re likely already planning your campaign.

But does it include referral?

Are you ready to make a difference?

Just like referral marketing, friendship is rooted in our sense of connection and unity. Together, we can achieve great things - for both our businesses and our communities. 

We’re in the midst of one of the silly seasons for many retailers.  We’re referring to Valentine’s Day followed by Mothering Sunday just 6 weeks later in the UK this year.  It’s very common for businesses to develop a retail calendar with peaks and troughs in sales volume throughout their season and for many businesses Valentine’s Day and Mothering Sunday,  spark two big spikes of activity which can make or break their numbers.

With the peak shopping season of Christmas a distant memory, it is time for gift retailers to turn their attention to Valentine’s Day, which is just over one week away.

Last year, Black Friday increased new customer acquisition by 84% and revenue for clients by 67% (compared to the same week in the previous month).