Zipcar have built up a huge membership base who love the freedom the car club offers and who have become loyal ambassadors. Wanting to capture and reward this advocacy, Zipcar decided to launch a referral programme.
How referral is driving success for Zipcar
Case study: How love of its signature prints means referral success for Cath Kidston
Customers of Cath Kidston love their signature prints with a hint of nostalgia. With such a loyal customer base, referral marketing is an obvious step to capture this advocacy and to drive the acquisition of new customers. Cath Kidston appointed Mention Me to power their referral programme, and since its launch in 2016 it has generated some fantastic results.
Referrals take the biscuit for customer acquisition for this gift retailer
Biscuiteers produce beautiful and witty biscuits which taste as good as they look. In fact, biscuits that people want to talk about. Wanting to harness this customer enthusiasm for the brand, Biscuiteers turned to Mention Me to power their refer-a-friend programme.
Why referral is a perfect fit for menswear retailer Spoke
Spoke is an exciting disruptor brand in the menswear market. Founded in 2014 it was born from the frustrations of finding quality menswear with a good fit. Customers quickly discovered their great fitting products took the pain out of shopping. With such a loyal customer base, Spoke realised the potential that referral marketing could offer.
Why referrals are in the bag for Radley
Radley, the iconic British handbag and accessories brand, has a loyal customer base who love their playful designs and quality craftmanship. Keen to harness this advocacy, they selected the Mention Me referral platform to power their refer-a-friend program to build new customer acquisition and reward their happy customers for sharing the brand.
