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Influencer Marketing Analytics: How to Measure, Optimize and Scale Your Campaign
Read our practical guide to Influencer Marketing Analytics. Learn how to measure performance, optimize strategy, and scale campaigns effectively.
Latest posts
The Loyalty Shift: Why Referral is the Missing Piece in Your Strategy
Discover why referral is the missing piece in your loyalty strategy — and how it unlocks true customer loyalty, retention, and profitable growth.
Why Earned Growth is Your Path to Profitability: 5 Key Takeaways From Our Webinar
Read about our webinar with NPS creator Fred Reichheld and Bloomreach CMO Amanda Cole about the importance of our unique metric, Earned Growth.
Referral marketing
70+ Best Refer-a-Friend Program Examples to Boost ROI in 2025
Boost your ROI with the best refer-a-friend program examples in 2025. Learn how to build a successful referral program and increase profitability.
Feel Good Contacts: Envisioning Further Success with Mention Me
Feel Good Contacts is driving impressive acquisition and retention results through Mention Me's referral platform. Read the case study now.
Referral Incentive Tactics to Increase Customer Referrals and Revenue
Unlock the secrets of successful referral marketing with Mention Me. Discover effective referral incentive strategies for quality and growth, with insights from industry leaders.
Influencer Marketing ROI: How to Calculate and Increase
Learn how to calculate and improve influencer marketing ROI with step-by-step methods, real examples, key metrics, and actionable strategies to boost campaign profitability.
What is Influencer Marketing?
Discover what influencer marketing is, how it works, and why brands use influencers to boost engagement, trust, and sales. Learn key strategies today!
How to Build a Strong Referral Program in 2025 (+ 23 Examples)
Learn how to create a successful referral program with real-life examples. Boost customer acquisition and loyalty with effective referral strategies.
Word of mouth marketing
Name Share®: A New Way To Measure Word-of-Mouth Marketing
Name Share® is a new way to capture word-of-mouth marketing, which can increase referrals by 30%. Read our blog to learn why it's such a powerful feature.