Q3 Release Radar: What's New From Mention Me?

The leaves are turning. And with our latest Q3 innovations, so should the dial on your growth. This quarter, we’re delighted to officially launch Mention Me Influencer and roll out a major upgrade to A/B testing to ensure better and faster results.

Want to know more? Let’s get started…

Official Launch of Mention Me Influencer (Woohoo!)

You’ve heard the talk. Now, it’s officially time to walk the micro-influencer walk. That’s right, at Advocacy Live, we officially launched Mention Me Influencer, making it quicker and easier than ever to find, activate and manage multiple micro-creators.

Why you’ll love it

• Find the right creators fast: Discover hundreds of brand-fit micro‑influencers in minutes, who have up to 42% higher AoV.
  
  
• Slash content costs: Tap into customer‑creators you already have and cut content spend by 18–30%.
  
  
• Drive bigger impact: See a 60% rise in content interaction and a 5–10% lift in brand awareness (based on social tracking).
  
  
• Do more with less effort: Save up to 50 hours every month through more streamlined programme management. 
  
  
• Close the loop on ROI: Track revenue, LTV and code redemptions, no cookies needed.

Highlight: Dalfilo's success with Mention Me Influencer

“We use Mention Me for both micro‑influencer and referral programmes, and the impact is exponential. New customers brought in by micro‑influencers often go on to refer others, creating a powerful, organic growth loop.”

— Egle Delsanto, Growth Marketing Manager at Dalfilo 

• Instantly discovered 400 new micro‑influencers within their customer base
• Achieved 2x the industry’s average engagement rate
• Reached a cumulative audience of 692K — without expensive campaigns

And the best part? Dalfilo’s customers don’t just convert, they bring more shoppers with them.

Want to know more? Read the full Dalfilo success story.

A/B Testing: Faster Wins, Bigger Impact

We recently rolled out a major upgrade to A/B testing, so now is the best time to launch a brand new test. 

Why launch a new test?

• Boost performance: See a 60% referral uplift on average by running 5 successful tests.
  
  
• Go live in under 5 minutes: Choose from 12 guided templates for super quick set up.
  
  
• Optimise quicker: Winning tests complete in under 4 weeks on average.
  
  
• Maximise wins automatically: Auto‑direct 100% of traffic to winning variations, so you capture the benefit right away. 
  
  
• Find more winners: Identify clear winners in twice as many tests.
  
  
• Plus: Day‑to‑day management just got easier with our redesigned Campaigns page.

Launch your next test in minutes from the Campaigns page. Or reach out to your CSM for hands‑on guidance and best‑practice templates

Ready to accelerate results?

That’s a wrap for Q3! But we’re just getting started. Keep an eye out for Q4’s Release Radar for more ways to unleash your customers and turn creator content into compounding growth. 

In the meantime, speak to your account manager to activate Mention Me Influencer and kick off your next A/B test. Or simply submit a request here to get started.