Choose another country or region to see content specific to your location.

Talk to Sales
Talk to Sales

Engage current (and future) advocates to grow your business

Unlock a high-performing channel and amplify your martech stack with Referral Engineering®

Talk to Sales See case studiesSee case studies
Transparent2
Group 1646 15%

15% lower CPA for referrer lookalike vs. next best lookalike audiences

(Client: Seraphine)

Group 1646 8%

Increased customer acquisition by 8% in 3 months after switching from in-house to Mention Me

(Client: Kencko)

Group 1646 30%

Improvement in return-on-ad-spend (ROAS) by using referral data

(Client: Spoke)

Group 1646 100%

more click throughs by using high-performing referral data to build lookalike audiences on paid social

(Client: Spoke)

Choose the right advocacy package for scaling your business

Turn customers into cheerleaders with our advanced Referral Engineering® features

Talk to Sales

Acquire

For brands looking to build a sustainable and cost-effective acquisition channel by unlocking the exponential power of their fans. 

Acquire leverages referral data and best-in-class experimentation to truly understand each consumer on their advocacy journey and ensure each interaction counts.

 

Our Acquire package includes:

  • Identify and acquire high-quality customers with A/B test by cohort
  • Experiment with every element of your referral customer journey, including incentive, design, copy, or imagery, so you can learn what resonates with your customer segments and optimize performance. 

  • Capture everyday conversations with Name Share®

A unique feature that typically accounts for 34% of all referrals. Let customers refer simply by telling friends to 'enter my name at checkout'. Maximize referrals in a highly personal and authentic way that allows you to track and leverage offline conversations.

  • Improve your marketing with Referral Intelligence®  

     

    Enrich your existing data with insights to understand what makes your best customers tick and boost your referral program's performance and other channels.

Optimize*

For brands looking to transform customer advocacy into an optimized, multi-channel acquisition strategy. 

By harnessing a brand’s most valuable data - your advocacy DNA - and powerful machine-learning, Optimize supercharges other key business goals, such as conversion rates and retention levels across marketing channels. 

With Optimize you can move beyond referral to true advocacy-first sustainable growth, driving increased ROI across the marketing mix.

 

Our Optimize package includes all functions of Acquire, and:

  • Drive referral growth and next best actions with Smart Experiment powered by Propensity to Refer®

Adjust your targeting strategy based on what you know about high- and low-propensity customers. Lower CPA costs while driving other business goals, like retention and growing marketing database.

  • Take performance to the next level with our Marketing Automation Integrations
  • Feed first-party referral data into other platforms in real-time to serve data-driven experiences that acquire, engage and retain your biggest fans.

  • Supercharge your paid marketing strategy, lower CPA, and increase ROAS with Smart Audiences 
  • Target high-converting referrer lookalike audiences on paid social to reach future brand fans in record time and ramp up conversion rates.

*All functions of Acquire and advanced Referral Engineering® features

Learn more about the features

Acquire:

Referral with Acquire

Maximize performance with Acquire

Use referral data to amplify your martech stack with Acquire

Access to our smarter platform with Acquire

Optimise:

Referral with Optimize

Maximize performance with Optimize

Use referral data to amplify your martech stack with Optimize

Access to our smarter platform with Optimize

Smart Experiment powered by Propensity to Refer®

Smart Audiences

Charlotte Tilbury

"Referral has become one of our most reliable channels for acquiring high-quality new customers. On average, our referred customers spend 39% more (within the first six months) and are 6x more likely to introduce friends. It’s the ideal solution for acquiring new customers while making existing ones feel special."

Julia Deutsch, Senior Global Digital Marketing Manager

large-dollar02

 

Charlotte Tilbury

"Referral has become one of our most reliable channels for acquiring high-quality new customers. On average, our referred customers spend 39% more (within the first six months) and are 6x more likely to introduce friends. It’s the ideal solution for acquiring new customers while making existing ones feel special."

Julia Deutsch, Senior Global Digital Marketing Manager

large-dollar02

 

arrow

"We decided to outsource because we thought working with a partner could help us do more, learn more and achieve more in a shorter space of time. The results have been tremendous and we look forward to seeing where it can still go from here."

Andrew Robb

Andrew Robb

Chief Operations Officer

arrow

"Within three months of switching from in-house to Mention Me, we were acquiring 8% of customers through referral. We feel very confident about it as a channel for driving sustainable growth, and are planning how we can further optimize our customer experience to drive even higher profit margins. Referral is a great way to surprise and delight our customers."

Maggie Harriman

Maggie Harriman

Social & Content Marketing Manager

arrow

"With Mention Me, we’re acquiring valuable new customers while driving long-term revenue. Referral creates a powerful cycle of growth that requires very little hands-on management. We’re constantly learning about our brand advocates while acquiring more customers like them. It’s a great channel that we look forward to doing more with.

Ashley Daniels

Senior Associate, Lifecycle Marketing

Never miss a new feature

Stay up to date with our latest developments in our Product Roadmap – and submit your suggestions for how we can make our platform work even better for you.

Roy quote-2

"Through 2022 we will develop Referral Engineering® & Referral Science® to make Referral a core marketing channel which provides indispensable advocacy insights and data that can be used to optimise the marketing technology stack. We will be at the forefront of innovation in Customer Advocacy, empowering brands to truly build a business which puts the needs of the customer first.”

Roy Robinson, CPO at Mention Me

Resources to get you started

Smart audiences@2x-1

TWO-PAGER

Optimise package

Drive sustainable growth through a multi-channel referral programme

Smart experiment@2x-1

TWO-PAGER

Smart Experiment

Achieve business goals in record time, powered by Propensity to Refer®

Smart audiences@2x

TWO-PAGER

Smart Audiences

Target high-performing lookalike audiences on paid social

Ready to embrace the powerful capability of Referral Engineering® for your brand?

 

Talk to Sales

CTA@2x

Ready to embrace the powerful capability of Referral Engineering® for your brand?

 

Talk to Sales

CTA@2x

Stay in the know

Subscribe to our blog and get monthly emails packed full of the latest marketing trends and tips