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Harness the exponential power of your fans
Engage your best customers, acquire new ones and hit every one of your KPIs with Referral Engineering®
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Create and activate loyal brand fans
Identify your customer advocates and acquire more like them through word-of-mouth and tracked referrals.
Rebalance growth through organic and paid channels
Take a scalable, cost-effective approach to acquiring high-quality customers at low cost, reducing your reliance on paid channels.
Transform the economics of your customer marketing
Exponentially outgrow your competitors by driving more organic traffic to your website, higher quality inbound customers and stronger retention rates.
Create and activate loyal brand fans
Identify your customer advocates and acquire more like them through word-of-mouth and tracked referrals.
Rebalance growth through organic and paid channels
Take a scalable, cost-effective approach to acquiring high-quality customers at low cost, reducing your reliance on paid channels.
Transform the economics of your customer marketing
Exponentially outgrow your competitors by driving more organic traffic to your website, higher quality inbound customers and stronger retention rates.
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30%
Acquire up to 30% more new customers who spend 11% more and are 5x more likely to refer onwards
15%
Inject advocacy data into marketing channels such as Meta to acquire high-quality customers with 15% lower CPA
3x
Join the businesses prioritising customer love and outperforming the market 3x
“By integrating customer advocacy data, we’ve changed how we segment and communicate to our customer base. It’s helped us identify who our biggest advocates and most loyal customers are, helping us to overcome rising paid media and acquisition costs.”
David Witts
Senior CRM Manager Ecommerce Europe
"You’re not trying to find your next biggest-spending customer. You’re building a funnel of customers that will incrementally drip feed your sustainable business growth.”
Suriya Liensavanh
Global Head of CRM
“We’ve always known that word-of-mouth is an important marketing channel for building trust among our target consumers, but we hadn’t found a way to track and measure its impact – until now.”
Diane Larramendy
COO
"An essential ingredient for sustainable growth."
Endorsed by Fred Reichheld, NPS creator and loyalty guru
"An essential ingredient for sustainable growth."
Endorsed by Fred Reichheld, NPS creator and loyalty guru
Amplify performance across your marketing stack
Our integrations empower you to streamline activity, so your first-party referral data can enhance performance across marketing channels.
Resources to get you started
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GUIDE
The A-Z of Customer Advocacy
How to turn customer advocacy into an unbeatable growth driver.
BLOG
How to future-proof growth through customer advocacy
Drive sustainable, organic growth for your business – now and in the future.
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CASE STUDY
How BrandAlley is harnessing customer advocacy
Michelle Hurney, Head of Marketing at the global retailer, explains how advocacy is driving sustainable organic growth.
