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Just like referral marketing, friendship is rooted in our sense of connection and unity. Together, we can achieve great things - for both our businesses and our communities.
Just like referral marketing, friendship is rooted in our sense of connection and unity. Together, we can achieve great things - for both our businesses and our communities.
This year, in celebration of International Friendship Day, we’re on a mission to raise £5,000 for our friends at the South London Refugee Association. But we need your help to make it a success.
For every brand that runs an International Friendship Day referral campaign between July 22 and Aug 5, we’ll donate £50 to the South London Refugee Association.
That’s not all. Running a Friendship Day campaign could do great things for your brand’s reputation and bottom-line, too.
3 reasons to promote International Friendship Day
1. For charity
As friends of Mention Me, your Friendship Day promotion will support the South London Refugee Association, an organisation providing support and stability for refugees and asylum seekers.
2. For business
With Amazon Prime Day fast approaching on 15th and 16th July, retailers face a significant drop in online sales. Indeed, last year saw online retail sales down by 18% on Prime Day. Friendship Day gives the opportunity to combat the competition and keep your sales steady.
3. For your customers
In addition to supporting charity and boosting your business, Friendship Day enables you to strengthen your brand’s relationship with customers and their loved ones. Incorporating a call-to-action which encourages your customers to share your brand will give a positive and less commercial message likely to be appreciated by today’s purpose-driven shoppers.
