Get Started
MM_Logo_FullColour_RGB
Get Started

International Friendship Day Lookbook

30th July marks International Friendship Day (IFD). It’s a time to celebrate our loved ones — and the perfect opportunity to encourage customers to share your brand with friends.

Reward these recommendations with a dedicated IFD referral campaign, and you’ll harness the power of friendship to drive brand advocacy all year long.

Ready to get started on your growth-driving IFD campaign? Download our lookbook.

We’ll use your information as stated in our Privacy Policy.


Email header-Jun-08-2022-10-28-57-75-AM

Turn friendship into
year-round revenue

Our lookbook is packed with examples of IFD referral campaigns from brands including Ted Baker, Oddbox and ba&sh. Download to discover:

  • How International Friendship Day sets off a cycle of growth
  • Examples of eye-catching copy, design and incentives
  • How one brand increased its referral share rate by 121% 


Download the report

Stay in the know

Subscribe to our blog and get monthly emails packed full of the latest marketing trends and tips