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Grow through trust

🗓️ 1st October 2025  🕘 9am–3pm

📍Landing Forty Two, 122 Leadenhall Street, London

🌆 Sweeping views across the city and “Cocktails in the Sky” to close the day


Do you want to unlock profitable, customer-led growth through authentic recommendations and micro-influencer strategies? This is your opportunity to learn from the brands doing it best.

Register now to join forward-thinking marketers for inspiring industry keynotes, first-hand insights and meaningful networking, and the big launch of our new AI‑first micro‑influencer and ambassador solution.

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Whether you're looking to scale through micro-influencers and UGC, pitch a new strategy to internal stakeholders, or improve paid channel performance, Advocacy Live delivers the real-life success stories you need.
What you’ll take away from the day:

✅ Real-life learnings from top brands driving profitable growth through micro-influencers and UGC.

✅ A first look at Mention Me Influencer.

✅ Clear frameworks to sell a micro-influencer strategy internally to CFOs, CMOs, and Tech teams.

✅ Insight on how authentic acquisition programmes optimise paid channel performance.

✅ Opportunities to learn from leading marketers and build your personal brand.

Advocacy Live 2025

Meet the Speakers

karina hollekim

Karina Hollekim

TV Personality & Athlete

Jessica Gioglio

Jessica Gioglio

Author, Thought Leader & Marketing Strategist

Amy Fullerton Vivobarefoot

Amy Fullerton

Global Head of CRM

Vivobarefoot

Emily Hollis Huel

Emily Hollis

Loyalty & Retention Lead

Huel

Anca F

Anca Filip

Head of Product

Mention Me

Camille

Camille Roegiers

Head of Innovation & Strategy

Mention Me

Marc

Marc Blackmore

Director of Client Success

Mention Me

Agenda

8.45am: Doors open
9.25am: Welcome address
9.30am: Keynote: Why trust and authenticity are the true currencies of growth
9.50am: The acquisition platform built on trust
10.20am: Tea and coffee break
10.40am: Referral best practices
11.05am: Panel: What Drives Today’s Micro-Influencers
11.30am: Tea and coffee break
11.45am: Bridging the Gaps: Using Customer Insights to Supercharge Your Marketing Mix
12.10pm: Inspirational keynote
12.50pm: Closing remarks
1.00pm: Lunch & Demos
2.00pm: Cocktails in the Sky
Trusted by Industry Leaders

Join the world’s top brands and see how our expertise drives success across industries.

ASOS
Charlotte Tilbury-1
Bloom & Wild-2
Gymshark
LNER
Huel
BikeClub
Nutmeg
Pretty Little Thing
PUMA
Home Serve
Rapha
Virgin Experience Days
Brompton