Advocacy Live

Tuesday 19th September / 9am-5pm - Shoreditch, London

The world's premier customer advocacy conference is back! Learn why your brand fans are the key to driving sustainable growth in an economic downturn — and beyond.

Featuring thought leadership, success stories, and networking opportunities, Advocacy Live is an unmissable event for every CRM and CX leader interested in unlocking the power of advocacy for their business.

Marketing has reached a turning point.

Gone are the days of relying on traditional ad channels to deliver winning results for your business.

Instead, you're splurging on channels that are costing you more and failing to deliver a consistent revenue stream. But there is a way to save your stretched marketing budget and generate results that keep the boardroom happy.

Brand advocacy.

At Advocacy Live, you'll learn why your brand fans are the key to driving sustainable growth in an economic downturn — and beyond.

You'll discover exclusive insights from industry experts, including CRM and CX leaders from brands already seeing the unmistakable power of advocacy

within their businesses.

Featuring practical workshops, thought leadership, and networking opportunities, Advocacy Live is the place to be if you're ready to shake up the marketing status quo and transform your customer economics.

Our speaker lineup includes...

Fred Reichheld

NPS creator

& Bain fellow

Nathalie Nahai

Speaker, author, and web psychologist

Michelle Hurney

Head of Marketing

BrandAlley

Dave Robinson

Customer Strategy & Analytics Director

Virgin Red

Gem Passant

CX Leader

Ex. ManyPets

David Witts

Senior CRM Manager

PUMA

Guneet Mast

Senior Team Head - Performance Marketing & CRM

PUMA

Elizabeth Carter

Founder & CEO

OnlyCurls

Agenda

9:30am - Arrival

Enjoy networking alongside pastries and tea & coffee

10:00am - Welcome

Natalie Barrie, VP Sales at Mention Me

10:05am - How to grow a sustainable, profitable business

Fred Reichheld, NPS creator and Bain fellow

10:35am - Welcome to the Customer Advocacy era

Andy Cockburn, CEO and Co-Founder at Mention Me

11:05am - Tea and coffee break

11:35am - A new platform for a new world

Roy Robinson, James McCarthy and Anca Filip at Mention Me

12:20pm - What's love got to do with it?

Charlotte Pearce, Founder and CEO at Inkpact

12:35pm - Lunch & Workshop with Incubeta (invite-only)

1:25pm - The Business of Customer Love podcast live - How marketing should claim a seat at the top table through customer love

Simeon Atkins, Senior Product Marketing Manager at Mention Me and Adam Rostom, CMO, ex ManyPets, Innocent

1:50pm - How Only Curls Turns Shoppers Into Advocates with SMS

Julia Trischetta, Senior Client Strategy Director UK at Attentive and Elizabeth Carter, Founder at OnlyCurls

2:15pm - Putting customer advocacy into action

A panel with Dave Robinson (Virgin Red), Gem Passant (formerly Many Pets), Michelle Hurney (BrandAlley) and Tony Wheble (Feefo CEO), hosted by Jocelyn Toonders at Mention Me

2:45pm - Tea and coffee break

3:15pm - Q&A with Fred Reichheld

With Andy Cockburn, Andy Cockburn, CEO and Co-Founder at Mention Me

3:45pm - Q&A with PUMA

Guneet Mast and David Witts at PUMA, interviewed by Ben Norton, Emarsys, and Darren Loveday, Mention Me

4:20pm - The Secret Psychology Behind Great Customer Engagement

Nathalie Nahai, speaker, author, and web psychologist

4:55pm - Closing words

Andy Cockburn and Tim Boughton, Co-Founders at Mention Me

Advocacy Live

Speakers

Why attend?

Learn

Network

Discover