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The secrets of referral

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Zoe Gové, Head of Client Performance at Mention Me and member of The Drum’s 50 under 30, presents the 4 key elements of a successful referral programme.

what to expect    

What to expect

Watch the videos below to see our previous masterclasses in London, Manchester and New York.

welcome-to-the-masterclass

Welcome to the masterclass

Your 45-second sneak preview of our exclusive events.

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the-power-of-referral

the power of referral

Our CEO Andy Cockburn explains how a career in travel inspired Mention Me and referral programmes for brands around the world.

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case-study-kurt-geiger

case study: kurt geiger

Senior CRM Marketing Manager Hannah Spicer on how A/B testing identified red heels as a key ingredient to referral success at Kurt Geiger.

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the-master-class-panel

the masterclass panel 

Panellists from White Stuff, No1 Lounges, SheerLuxe and Mention Me reveal the significant results of building referral into their marketing plans.

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gll-masterclass

Testimonial: GLL Better

Rebecca Bryant, Content Manager, on how referral drives a 47% purchase rate as a key acquisition tool.

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Case Study-MATCHESFASHION

Case Study: MATCHESFASHION

Senior CRM Manager Anneke Cox on how referral marketing drives new customer acquisition and growth across geographies at MATCHESFASHION.

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Second Masterclass Panel

Leading brands discuss how referral marketing delivers key results for their businesses.

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