Mention Me & Ribble: Referral Case Study

How Ribble are harnessing the advocacy cycle via refer-a-friend marketing

As one of the oldest bike manufacturers in the world, Ribble know a thing or to about building a loyal customer base. Harnessing the advocacy of these loyal customers, with their ready made network of fellow cyclists, is the ideal way to increase new customer acquisition.

Read the Ribble case study to learn how they have turned refer-a-friend into a key marketing channel.

Ribble refer-a-friend case study

“We love the learnings that the Mention Me platform bring, it enables us to test multiple referral offers with our different customer segments.”

Matthew Lawson

CDO, Ribble Cycles

Mention Me & Ribble: Referral Case Study. Complete the form to download: