Download your copy of Harnessing Word of Mouth (slides)

Harnessing Word of Mouth for Viral Growth

Our CEO, Andy Cockburn, talked at the Festival of Marketing about Harnessing Word of Mouth for Viral Growth. If you missed it, or want a reminder, these slides look at the 3 P's you need to consider for referral:

• Practicalities
• Psychology
• Promotion

Our insights from working with over 100 retail brands will help you harness customer advocacy.