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Read on for the latest customer advocacy and marketing insights

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5 Steps to Building a World-Class CRM Customer Retention Strategy

Uncover essential steps for optimising your CRM customer retention strategy. This post explores CRM advantages, strategic integrations, and a process for enhancing customer retention.

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Latest posts

Loyalty

From Air Miles to Brand Partnerships: Why we need to rethink customer loyalty

Dive into the world of customer loyalty programs and their evolution. Explore genuine customer loyalty and the importance of customer experience in 2024

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Retention

How to Optimise Conversion and Customer Retention through A/B Testing

Discover the power of A/B testing in optimising conversion and customer retention rates. Explore strategies and case studies from top brands.

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Retention

Customer Retention vs Customer Acquisition: Why your existing customers hold the key to growth

Discover how prioritising customer retention over acquisition can unlock substantial growth. This blog reveals how transforming loyal customers into advocates powers organic expansion.

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Retention

Mastering Customer Feedback: 7 strategies for enhancing customer satisfaction

Unlock the power of customer feedback to enhance retention with our top strategies. Learn how to gather, analyze, and action feedback for a thriving brand community and customer loyalty.

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Referral marketing

Inspirational Incentives: How alternatives to discounting can boost your referral strategy

Discover how innovative alternatives to discounts can supercharge your referral marketing strategy, leading to more valuable customer relationships and enhanced brand loyalty.

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Customer advocacy

Why You Can’t Postpone Investment in Your Customers

Unveiling the significance of customer investment in a challenging economy. Learn how customer advocacy and intuitive technology power sustainable growth for leading brands.

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Retention

How to Drive Customer Retention with Advocacy Marketing

Learn how customer advocacy fuels retention and unlocks deeper insights into your consumer base. This guide explains advocacy marketing strategies to identify high-value customers, personalise communication, and improve customer experiences for sustained business growth.

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Customer advocacy

Customer Loyalty vs. Customer Retention: Getting the most out of both

Dive into our blog post on navigating the differences between loyalty and customer retention. Discover how to turn customers into loyal advocates that come back often!

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Customer advocacy

Customer Advocacy - An Untapped Asset

Explore how CFOs are leveraging customer advocacy for growth: increased LTV, lower customer acquisition costs, and sustainable profits.

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