3 trends transforming modern retail (and the brands getting it right)

Picture your local high street. Okay, now picture it ten years ago.

It’s changed a lot, right?


The e-commerce trends set to shape retail success in 2019 and beyond

Year after year, ecommerce continues to develop at supersonic pace. And the coming year looks no different, with a plethora trends continuing to redefine the digital world.


Chinese Singles' Day: The biggest Ecommerce retail opportunity on the planet.

The rise of China’s Singles' Day into an e-commerce calendar linchpin is in-keeping with many of the nation’s cultural phenomena of the digital age: astonishing in its pace of growth and unprecedented in scale.

With just over a month to go until this year's event, we take a closer look at what led to Singles' Day becoming a global marketing juggernaut in less than a decade


Referrals take the biscuit for customer acquisition for this gift retailer

Biscuiteers produce beautiful and witty biscuits which taste as good as they look. In fact, biscuits that people want to talk about. Wanting to harness this customer enthusiasm for the brand, Biscuiteers turned to Mention Me to power their refer-a-friend programme.


Chatbots: the future of marketing or the latest on-trend gimmick?

As the importance of generating and leveraging authentic, two-way conversations with customers has come to the fore in the digital age, brands have eagerly taken up the challenge to ‘go where their customers go’.

Social media has long been established as the obvious focus of that. But more recently, marketers have realised the importance of ‘going deeper’, via ever-more personal communication channels.


Learn more about how outsourcing refer-a-friend with Mention Me platform works. Request a demo

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